A commercial that inspires people to be whatever they want when they grow up is something that everybody wants, especially parents. The super bowl baby legends has a very good idea on what they intend to get out of that commercial. The super bowl has many young viewers, which is a good opportunity to put an inspiring commercial in between cuts. The super bowl baby legends is a very eye catching commercial that is also very inspiring for any person trying to play football or even any person who just needs a little inspiration. The commercial has a good viewpoint for anybody of any age group. It shows that anybody can be whatever they want when they get older. Although cute babies is a good idea to bring in to grab the viewers attention, it also has ethos to grab their attention even more. We all know the super bowl is a massive event for Americans, but sometimes the commercials are what people look forward to. The NFL has been around for many years and is a very known business. It has a good visual of the name and all the super bowl legends throughout the whole commercial which shows respect to the NFL legends. The logic in this commercial kind of lacks but it has some logic that represents logos for it. The commercial has very known legends which shows they did research on knowing each of the legends. The commercial has many historical …show more content…
From emotional examples to aesthetically pleasing characters, this commercial really grabs the audience’s attention with babies. The commercial has a great visual of how anybody can be whatever they want to be in this world. The commercial states, “You’re the meaning of life, you are inspiration.” Once people see those babies dressed up as older people it makes people very happy and it doesn’t bore anybody like other commercials. The babies also have very good facial expressions mimicking the super bowl
In the commercial there was a pregnant woman getting an ultrasound check up for her baby. But to the right of the women there was (what we assume to be) her husband who was eating doritos during the ultrasound. Because of this the baby was shown in the ultra sound to be trying to grab the doritos and the husband was messing around with the baby moving the dorito around with his hand. The wife got mad and threw the dorito and the baby came out of the wife for the tasty dorito. This all shows emotional appeal because of how funny it was and I think it was an effective way to persuade customers to buy doritos because if a baby who never had a dorito in its life goes out of its way to come out of the women and eat the dorito then dang it must be a really good dorito.
This commercial ties into many aspects of life that we can relate to but its main goal is to sell the product. At the end of the day, the commercial is made to sell its product and it does a great job in this department, they're going for a simple, fast, and easy campaign. You are immersed in how you can immerse their product into your everyday life because it's simple, easy, and quick. Cheerios is puting out an image you can be like with our Cheerios. The product is specifically logical because, for a busy family, you would want something quick and easy.
It puts the viewers in an emotional and soft state. The soft piano music with the visuals of a young child looking up to his hero is a use of pathos. Watching a little kid who is about four or five years old watching an adult being the best at his job and getting inspired by that, appeals to pathos. Throughout the commercial you can also see that the little kid is growing older, once a toddler, to a child, to a teenager, then finally an adult, and throughout this process he still holds onto the dream that he created. At the end of the commercial when he finally reaches the point of playing with his childhood hero, right as he hits the ball they cut back to his youth and his upbringing.
Your only as old as you feel, it seems that you can still enjoy your life no matter what age you are. The reason why I would say that this ad is insulting because it limits and underestimates the ability of older people. Course it is common among most people that any one older than 65 should be taking a nap, eating oatmeal, going to multiple doctor appointments and should not be allowed to indulge in any physical activity what so ever. I personal object to type of notion as long as it won't harm them internally or physically. Taco bell's motto tells people to "live mas" which means to live more even though this commercial will appeal with most Americans because the people in are defying society by sneaking out acting reckless and wild.
The expert whose ideas I chose to base off of this commercial is Naomi Klein, author of the book No Logo. One of Naomi’s primary concepts was the idea of ‘lifestyle branding’. She described lifestyle branding as the idea that companies are not selling products, they are actually selling ideas. For example, in the video it describes how Coca-Cola sells the idea of the youth lifestyle, and Disney sells the idea of the american dream and the vision of a small american town. Klein describes how one of the major problems caused by lifestyle branding is that it is weakening our democracy (Klein).
It shows the truth behind being a mother, the long hours and countless hardships that show what a mother is truly like, and this is something mothers can appreciate. This approach by P&G is an example of what Woolfolk describes as “Plain Folk Appeal”, the ads glorify the acts of a mother raising a child in order to appeal to their main consumers, moms. Why watch an ad telling you what’s best for your family when you can see the truth with no sugar coating of what life truly is. This different approach touches mothers differently and gets consumers to think that P&G products are different then the others and are meant for the true hard-working mother. This is a sort of propaganda that Woolfolk talks about in her article, “Propaganda: How Not to Be Bamboozled”, this sort of propaganda is described as a “Faulty Cause and Effect”.
The commercial attempts to appeal to the audience’s emotions by creating an underdog and putting her in an intimidating position where she is the only girl and the boys make a point of trying to scare her prior to racing. Despite their gender, everyone knows what it is like to be teased or made to feel inferior, and having the boys taunt and attempt to intimidate the girl has the audience empathize with her before they are given the general message of the commercial. Likewise, many audience members will relate to the father as they are asked how he should explain to his daughter that regardless of her drive and education she will be undervalued and underpaid because she is a woman. Parents and being the target audience for this commercial, would be able to imagine themselves in the fathers’ position, attempting to explain gender inequality to their own daughters. This allows the content of the ad to become more personal, and thus, convince people that gender inequality is affecting them on a more personal level.
This ad was kind of weird ad silly, but if that baby wanted Doritos that bad than everyone should go and try them. Which makes this ad successful with the people. If you saw this commercial and wanted Doritos there has to be more people out there that also saw it and wanted Doritos. In conclusion, the Doritos ad was one of the best ads in the Superbowl. It was silly and a little bit weird, but did sell us something.
Gerber Baby, Happy Baby The sight of a happy baby is always pleasing to the eyes. It melts and warms your heart, just like the picture of the baby shown in this print advertisement. What message do you get when looking at this advert? What feelings does the advert incite in you?
Yes : Credibility/brand/ Ethos : “Clorox” (in the beginning of the video) Pathos : “ watch tough stains disappear right before your eyes” . (in the end of the video) Women face expressions were appealing to emotions. ( like happy and amazed in the end of the commercial. Logos : Research Center, Scientist . Profit when the product was sold all around the world : $265 (millions ) with in 2 years.
My advertisement I choose to do is was a Cheerios commercial. When searching for the perfect commercial I came across this one. It definitely showed many powerful and meaningful connections. When you first see this commercial, it shows a family. The mother making food, the father sitting in the table with little Gracie eating a bowl of cheerios.
Toy commercials made for boys tend to display more violence and a sense of masculinity because those are the gender norms for them. In addition, the commercial displays a diversity of race with the dolls and the children in the commercial as well. In the Baby Alive commercial, the race of the dolls are Caucasian, African American, hispanic. The race of the little girls in the commercial also pertain to the same race as the dolls. This implies a universal understanding that the gender role for all girls is seen as that of a caretaker no matter what race you are or where you come
The sender is a business firm trying to sell us a product. This specific food product is one of Kellogg’s cereal brands. They are trying to sell us (the audience), Froot Loops Treasures Cereal, a special variant of the original Froot Loops cereal. Instead of the original cereal loops, they’ve added a new type to the fruity breakfast, a cereal with a strawberry filling. The sender made special variants of the original Froot Loops cereal to attract more consumers because they will eventually get tired of the original version.
Baywatch has been reborn from the 1980s into the world we know today. From the slow-motion runs to the skin-tight swimsuits, it is all there in the new Super Bowl Baywatch commercial. This new playful trailer for this new rendition delivers perfectly. Baywatch convincingly encourages the youth of today to go out and watch the new instillation of this well-known story.
It shows a women and her son ordering items and the women pays for their meal by telling her son why he is so special to her. Of course this results in a hug by the two. The commercial demonstrates