The Museum of Public Relations


Subject:
Advertising & Marketing , Public Relations

Description:
"Established in 1997, this is the place to go to learn about how ideas are developed for industry, education, and government, and how they have been applied to successful public relations programs since the PR industry was born." Features exhibits on early PR pioneers such as Moss Kendrix (the first African American to acquire major accounts such as Coca Cola) and Carl Byoir (who represented the German tourist office in the 1930s).

Publisher:
The Museum of Public Relations

Language:
English

Source:
http://www.prmuseum.com/


PID= res:lii-26621