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Bikecasttm Social Marketing

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Marketing part and Social Media
Introduction
Advertising serves a very important part in the introduction of any services or product to the market. Advertising allows any business to be able to build its customer base through directly taking the message to the consumers. Advertising assists in informing the general public regarding the existence of a product, educating the consumers regarding the product offering, building the brand identity or demonstrators the importance of a new innovation (Funk 17). BikeCASTTM app is a new product o the market. It is a product that is aimed at appealing to the next generation of bicycle riders. The features of the application shall be able to bring new innovation within the industry and shall add functionality to the mobile devices which was only available through the personal computer. The app shall provide new feature set for analyzing, displaying, saving, manipulating and the sharing of the planned routes. Some of the marketing and advertising strategies that shall be adopted include. Social Media Marketing and Advertising The social media has proved to be a huge marketing trend in recent times for all the industries. The social media has expanded its roles in the news ecosystem and has established itself as a tool that is …show more content…

In addition, having a website shall help BikeCASTTM build an enhanced and better relationship with its clients. The website shall entail a forum where it can be able to instantly send messages to the customers through the email. In addition, the customers can be able to review the product online and be able to leave feedback regarding the product. It is always integral that BikeCASTTM be sending message to the customers as it is integral in building good and long lasting relationship with them. BikeCASTTM shall also set up a channel on Youtube.com and other popular video-watching

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