Ethos Pathos Logos And The Fast Food Industry

Milca Jara

Professor Katz

ENC1102

17 February 2016

Slowly Dying

“Today more than a third of U.S adults are obese” (Majerol). This portrays that America is not taking responsibility of its nation, by creating a safer food industry and rising labels of MSG for its buyers in order to properly educate them in what they are buying for themselves, and their families. Without proper labeling and fast food prices rising, it is rather effortless to add thousands of unwanted calories into ones diet and ultimately cost an individual’s health and well-being with toxic chemicals that inflate the brain and inner organs for improper functioning.

The underlying cause of this goes all the way back to the thousands of slaughterhouses and ranches that mass produce cattle, poultry, along with everything else used in the process of making our foods. These slaughterhouses are planted in desert like locations, followed by small towns outlining

The media uses a variation of ways to persuade a person to buy their fundamental invention. The style they use is called the Aristotle Technique’s which develop into ethos, logos, and pathos. Ethos will use a character to appeal more reliable and authentic to the audience, such as DJ Khaled eats McDonalds to quickly obtain a fuller stomach. Logos will use evidence to prove the audience how the product fully works, it will fundamentally be facts about the product: the consumption of vegetable juice benefits with 85% of an individual’s daily nutrition. Pathos uses the method of using emotion on society for instance, buying Burger King supports children with cancer by generously giving 20% of the money to the hospitals. America is lacking the skills to provide healthy and inexpensive foods for consumers, while scheming through advertisements and mislabeling the levels of MSG in products to catch the eye of buyers with low priced take