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Happy Meals And The Old Spice Guy Analysis

1410 Words6 Pages

Maryam Bababayli (ID: 201508101)

Happy Meals and the Old Spice Guy
Joanna Weiss

Everyday about sixty eight million people eat at McDonald’s. The World’s largest chain of fast food restaurants serves daily in 119 countries across the World and sells more than 75 hamburgers every second. These are just some of the mind-blowing facts about the 90-th largest economy in the World with its $24 billion revenue. The article was written by the Boston Globe op-ed columnist Joanna Weiss and it emphasizes one of the famous McDonald’s food package Happy Meals. Starting from 1979 until today it has made a great impact on children especially. Happy Meal is a box or package of fast foods like cheeseburger, hamburger, French fries or drinks including toys. …show more content…

I mean, what’s the mystery? As for McDonald’s I would say they value their consumers, about service their restaurants are the same all around the World, they prefer a good service with smiling staff, they provide better opportunities through additional activities. In some stores they collect money in the form of coins to help different charity organizations. Innovation, they like to try new things and to change. They do advertisement meetings in order to promote and protect their image. For instance, in those activities the company provides free snacks and drinks, also has a special magazine for children, very special like Happy Meal. In every country they have special offerings, like for a Muslim community you can’t sell any pork product, or every different place has its own preferable taste, so, they try to use this for their advantage. As for “Old Spicy Guy” I would say in today’s world people want to see or to try unique things – PSY’s Gangnam Style, it’s so popular and it has incredible number of views on YouTube, but in my opinion it’s not so good example of music despite its views. But it’s unique, entertains people, maybe that’s the point people like it and that makes the producer …show more content…

Kids can be taught that what’s on an ad isn’t necessarily what they need.” At the end, marketers must maintain an appropriate structure or strategy without using people in a bad way. If it’s possible for a child being obsessed with a toy and food box, then it’s possible for him to like a sweet fruit box with an interesting book or comics, magazines etc. if we can support or teach them. We must accept that healthy food, exercising, protecting environment, enjoying beautiful sides of life, even choosing the best music or watching the proper advertisement - they are the best solutions for a good future even though they may be hard for some people to adapt. We must protect the young generation, children from harmful atmosphere just as some ads. It’s not

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