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How Did Orville Redenbacher Contribute To The Great Depression

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Orville Redenbacher was born on July 16, 1907, in Brazil, Indiana. Growing up he didn't grow up in some super rich family they had money but they weren't wealthy, in fact he lived in a small house on a corn farm. Orville never really moved much, he lived on a successful farm so there was no need to move around. Orville’s parents were William and Julia Redenbacher, his father was a farmer. Orville had a brother named Karl, Karl was a Orville started doing business at a very young age and that's what allowed him to save up for college. Orville was a very smart kid graduating top 5% of his high school class. After high school he attended Purdue University and studied agronomy, which is the science of soil management and crop production. Orville …show more content…

The business got very successful and both men had become millionaires. The company of course is still around today. Back then Redenbacher was the leading popcorn industry and business , and still today they are number one in the popcorn industry, they don't really have any major major competitors. When the great depression began it was said to not be as depressing for those who had popcorn, so even then Orville wasn't losing money. After the great depression Orville started raising popcorn for the supermarket trade. As years went on Orville and Bowman perfect their popcorn industry, making the popcorn lighter and fluffy, leaves barely any unpopped kernels, has minimum hulls, and achieved a 44:1 ration of popped to unpopped kernels which is amazing. In 1976 Orville premiered his first commercial ever names “lighter, fluffier”. After the commercial their sales increased a lot, so being smart, Orville made more …show more content…

As the years go on Orville and his company keep finding ways to improve their popcorn in order to meet everyone's needs. In 1992 Orville launched the “Smartpop” which was 94% fat free meeting the demands of people who watch how much fat they are taking in. In 1995 Orville died but his company sure didn’t, they knew that if Orville was still here today he would be popping corn, and they are leading in the popcorn industry so why stop now? The company continues today to keep adding more and more to what they have to offer. There are different flavors of Orville Redenbacher popcorn such as Simply salted, Buttery salt, and cracked pepper & lime. There is even a popcorn bowl to where you put in the microwave and as it pops the bowl forms and you don't have to go searching through the cabinets to find a perfect sized bowl for your popcorn. By 2012 Orville had launched ready to eat popcorn, some may question, Why did it take so long? The company wanted the popcorn to be perfect and better than every other popcorn brand that already had ready to eat popcorn. The ready to eat pop that Orville launched in 2012 was 30% fluffier than every other popcorn brand and still had that same great taste. Just one year later the upgraded to many different flavors of ready to eat popcorn. Orville will forever be the leading popcorn brand in America for a long

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