Patagonia And Nike Comparison Essay
Patagonia and Nike’s differences as companies are most illuminated in their mission statements. Patagonia’s is “build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.” Nike’s mission statement is "To bring inspiration and innovation to every athlete in the world,” making sure to clarify that “if you have a body, you are an athlete.” Both companies strive to be sustainable, but only one goes as far as to mention it in their mission statement, Patagonia truly living by their philosophy not to do unnecessary harm. This is shown in their culture and within the employees, seeing as they only hire people who truly share this ideal. Nike’s hunger for innovation, though beneficial …show more content…
This is highlighted by their recycling efforts, anti-consumerist marketing strategies, and product repair efforts. The company is maintained based on social responsibility of all parties involved, meaning each group is responsible for at least one change and sustainability project at any given time. The company further promotes this by investing within their employees in ways that truly benefit their working experience. These incentives include on-site child care, paid maternity and paternity leave, medical coverage, organic and healthy food options within their facilities, and leisure time to engage in active interests. Outsourced facilities, like Patagonia’s suppliers in Mexico, Sri Lanka, and Thailand are also Fair Trade certified, meaning they offer benefits and support to their partners through fair wages, good labor conditions, and other beneficial programs. One that particularly stood out was their bonuses, which they offer to the facilities directly, meaning they can either pocket their bonuses in addition to their regular wages, or combine them to benefit them in some fashion. In the past, they have combined bonuses to increase productivity and effectiveness within facilities by building child-care extensions to their locations, saving a lot of turnover and stress of the employees. Not only does this
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Patagonia Case Study
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Nike Vs Under Armour Research Paper
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1158 Words | 5 PagesTheir swoosh logo and "just do it" slogan are highly recognized among the public. Innovation is the key aspect to Nike's competitive advantage. According to an article posted in Chicago Now, Nike President Charlie Denson said, "Our ability to be authentic, stay connected, and remain distinctive through innovating across all areas of our business is a definitive competitive advantage." The Nike Corporation prides itself in being a leader in their industry because of their innovation, and protecting these ideas with patents. Nike currently has approximately 3,750 patents to this date, which is way more than any other competitors including Adidas and Under Armour which are in the same
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Nike Case Study: Nike's Competitive Advantage
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Nike Equality Adisement Analysis
1255 Words | 6 PagesWhen a person hears or sees the word America, what do they think? America is a country that almost everyone in the world knows about because there are certain words and phrases that can be used to describe it. Some common terms are sports, equality, the melting pot, powerful, freedom, hard working, and some more. All of these words make up what is known as the American Identity. This American Identity has been built up over time by people’s actions and thoughts.
Business Ethics Case Study Patagonia Essay
549 Words | 3 PagesThe reason why the company chooses popular product lines to be in this program is because every fair trade certified product sold sends a percentage of the money back to the workers who made it. This action by the company shows that they have a commitment to ethical production. Patagonia is an outdoor clothing and gear shop that provides very good products for people who love being outdoors, not only do they hold a high standard on their products but they also care very much about the environment. They take the lead in the industry by caring about the environment when manufacturing as well as treating workers fairly
Nike Core Competency
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What Is Nike's Competitive Strategy
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Strengths And Weaknesses Of Nike
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