In a Michael Moore style critique, Fast Food Nation by Eric Schlosser, examines the effects of the fast-food industry’s need for consolidation and efficiency, targeting how these incentives have altered the American diet, workforce and economy. Schlosser’s expose is ambitious, albeit gruesome and discussion of the fast-food industry, which he said has infiltrated every facet of American society over the last four decades and has become a social custom “as American as a small, rectangular, hand-held, frozen, and reheated apple pie.”
Schlosser begins his investigative reporting with the humble beginnings of the fast food restaurants and the men who created and perfected the industry. Schlosser argues that the rapid growth of these restaurants
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In order to promote mass production and profits, the industry has to keep labor and material costs low. This industry culture has brought down the integrity of fast-food jobs, making workers disposable and allowing them to be paid minimum wage. Schlosser goes on to suggest that fast food restaurants create a trap for farmers and workers, lead by business men and women who are willing to sell anything as long as they are profiting off of it. Executives for these large corporations hire teenagers and immigrants who are desperate for money. It’s as if their employees are disposable assets, making the job easy to find, yet hard to …show more content…
These employees become a metaphorical symbol for the industry -- the batteries of the business -- used to produce high quantities of low quality products, disposed when they are no longer needed. The fast food titans want the biggest profit possible, therefore, the cheaper the supplies, the greater the income.
Another example of how the fast food industry is taking advantage of people with no other option for work is found in his examination of the conditions of slaughterhouses and meatpacking, exposing an environment that is both vile and dangerous. He notes that the majority of the meat served in fast food restaurants come from slaughterhouses and suggests that when these slaughterhouses depend heavily on income from fast food chains, they are more willing to mass produce meats hazardously to increase their
In Fast Food Nation by Eric Schlosser, the argument being made is contrary to that of the general American population. Since many people view the fast food industry and its effect on the world as positive, the author must gain his audience’s trust through establishment of ethos. Schlosser first establishes understanding and solidarity with the reader through acknowledging the other argument. For example, he describes the experience of purchasing fast food in vast detail, following with reasoning as to how “the whole experience of buying fast food has become so routine,” (Schlosser 3) Here he subtly hints to the reader that he understands the lure of fast food and how it has all become ingrained into the minds of the general public.
Eric Schlosser's purpose in writing Fast Food Nation is to inform the American readers that they personally withhold the power to change solve the nation's fast food crisis. Schlosser exerts and Authoritative tone in his passage, "how to do it, which guarantees the reader that demanding the fast food industry to change will yield amazing results. The authoritative tone embodies the reader with a sense of reassurance and safety. Schlosser wants the reader to know that, "Even the anticipation of consumer anger has prompted McDonald's to demand changes from its suppliers" in the past (269). The reader is provided facts that make them believe that they have leverage over the industry.
Throughout part I of Fast Food Nation, Eric Schlosser writes about the ins and outs of the fast food industry. From the founding fathers to the dirty little secrets that fast food corporations would never want us to know, he reveals it all. As corporations look for every opportunity to cut costs and increase profits, we start to reexamine what type of behavior governs businesses in America. As the days of traditional ‘sit down restaurants’ dominating the market quickly disappeared, large corporations are making use of new machinery and money saving business strategies. The drawback to these business tactics is that the burden lies on another individual.
The article, “Fast Food: Four Big Names Lose” employs the readers of such article to listen to an explanation of what other customers all around America value and do not value in the fast food chains that exist today. Written by Consumer Reports Magazine in August of 2011, a magazine dedicated to testing and surveying products and services themselves and to support groups and reporting the results of those tests to the consumers of America so that they may make more informed choices in their futures. Major fast food companies constantly brag and commercialize their success and the greatness of their product, however whether they actually compare to the product they so grandly promote is a different story. Consumer Reports Magazine delivers
In her review of Supersizing Urban America by Chin Jou, titled “'Supersizing Urban America': How U.S. Policies Encouraged Fast Food To Spread”, Tove Danovich discusses the arching topic of national policy and the effect it had with Americans waistbands. Danovich reaches the conclusion the source of the abundance of fast food in underdeveloped communities can be traced back to the 1960s race riots and the formation of the Small Business Association. I, on the other hand, hypothesize it can be trailed back to the end of WWII and the G.I. Bill. In my analysis of her essay, I conclude the government's response to racial inequality lead to the rise of fast food franchises and obesity in low income neighborhoods.
A Rhetorical Analysis of “Don’t Blame the Eater” by David Zinczenko Sara, a single mother of two kids, is driving home from a grueling day of work. She’s worked overtime all week and has some tightness in her back. Upon looking at the clock on the dashboard of her 1996 Volkswagen, she realizes that it is way too late to go home and cook a nice dinner for her two children. She turns into the nearest McDonalds, orders some chicken nuggets, and brings dinner home. Can you blame a mother who just wanted her kids to eat?
Most of the devices used are intended to highlight the negativity and brutality imposed on both the consumers and workers involved in fast food industries. Schlosser begins the book by building up his credibility through his knowledge of several fast food chain’s humble beginnings in pursuit of the American dream. Schlosser then eases his way into the conniving manner in which fast food industries have infiltrated almost every American household and deceive their consumers. The use of rhetorical devices such as ethos, pathos, logos, repetition and parallel structures in Eric Schlosser’s book Fast Food Nation: The Dark Side of the All-American Meal fulfill his intentions of relaying the demonizing message that fast food chains are unhealthy, stimulate unfit working conditions, and monopolize on the vulnerability of America’s young people and fast-paced
Most people in this world have, at least one point in their lives, dreamt of having a perfect family, a nice house, a good healthcare plan, an affordable car and the list can go on forever. Imagine a situation where all these desires and hopes of have an enjoyable lifestyle are suddenly taken away from you. Think about a circumstance where you return home to your wife and children and realize that you don’t have enough money to even provide them with basic necessities. According to Eric Schlosser’s, Fast Food Nation, the majority of fast- food industry workers lead poor lifestyles and are financially unstable because they do not receive adequate compensation for their work and do not have a chance to improve the situation due to the power
Schlosser uses interesting diction and word choice to make it known to the reader the severity of the spread of fast food. He makes it sound like the restaurants are a bunch of enemies that have invaded and are preparing to attack “infiltrated every nook and cranny..." Schlosser used diction to emphasize his main
His discoveries influenced him to write "Fast Food Nation," in order to unveil the horrors of the all-American meal. B. Summary 1. In this book, Schlosser describes the production, the working conditions and the marketing tactics of the fast food industry. 2.
Schlosser provides a good argument with personal anecdotes and statistics that serve as solid support for his argument. However, his political bias against large corporations has overshadowed the benefits that these fast food industries actually give. In his book Fast Food Nation, Eric Schlosser fails to convince the readers of the perils of the fast food industry by disregarding the pros of the industry and manipulating the reader's emotions. First,
Many advertisements target a specific group of consumers whether it be classified through gender, age group, or those that share similar interests. Companies try to create advertisements that leave a lasting impression of a certain product so that it can resonate in a consumer’s mind. Often, companies shape an advertisement based on the type of customers they want to attract. For example, McDonald 's, a fast food chain is likely to target children than adults. By attracting children, there is a likely chance that the children will will insist their parents or grandparents to bring them to the restaurant, which ultimately for the restaurant is about making thrice the profit.
Human beings have always gravitated toward competition and success – from the first wars of the earliest humans, to the fierce franchise wars of the twentieth century’s prospering fast food industry. Eric Schlosser defines and analyzes what it means to be successful in one of the world’s greatest industries throughout, but particularly in the fourth chapter of his book, Fast Food Nation. Through his argument, it is clear, that Schlosser believes there is a sizeable gap between the success of those at the top and bottom of the fast food industry. Schlosser includes a great variety of rhetorical techniques to convince the audience of his claim. By using conflicting points of view, irony, tying in religious references, and giving anecdotes, Schlosser is able to effectively prove that success is not attainable for all fast-food workers.
In Margaret Visser’s essay, “The Rituals of Fast Food”, she explains the reason why customers enjoy going to fast food restaurants and how it adapt to customer’s needs. Some examples of the most loyal fast-food customers are people seeking convenience, travelers, and people who are drug addicts. First, most loyal customers are people seeking convenience. The reason why fast food restaurants are convenient because longer hours of being open, the prices are good , etc. As Visser said in her essay, “Convenient, innocent simplicity is what the technology, the ruthless politics, and the elaborate organization serve to the customer” (131).
“Fast food restaurants have us hooked on to their tasty food. You See a lot of people buying fast food because how good it tastes. Well let me tell you it is not good for your health. Why do fast food places lower their prices because they know people will buy it if it doesn’t cost that much and most people buy it cause that`s how much they can afford”. Fast food places is a way to not cook every week I feel bad for people when I go to McDonald’s and ask them, do you know what you’re eating in they say