Starbucks v.s. Tim Hortons
Thesis: Starbucks is better than Tim Hortons.
Starbucks:
Josh: “Hi! Welcome to Starbucks, my name’s Brad, may I take your order?”
Michael: “Hi, may I have a Double Ristretto Venti Half-Soy Nonfat Decaf Organic Chocolate Brownie Iced Vanilla Double-Shot Gingerbread Frappuccino Extra Hot With Foam Whipped Cream Upside Down Double Blended, One Sweet 'N Low and One Nutrasweet, and Ice please?”
Josh: “Ok. What 's your name?”
Michael: “Michael.”
Josh: “Ok, (Writes Bob on the cup) that will be
Tim Hortons:
Josh:“Hi! Welcome to Tim Hortons. How may I help you?”
Michael: “Hi, May I have a Medium Original Blend please?”
Josh: “Ok, that will be $1.79.”
Did you hear the difference? People know that Starbucks is more expensive and harder to pronounce than Tim Hortons, and yet, people still go to Starbucks. Why is that? For starters, Starbucks has a huge variety of drinks to choose from. They have Espresso beverages, Brewed Coffee, Chocolate beverages, Frappuccinos, Refreshments, Brewed Teas, Tea Lattes, Shaken Iced Teas, Bottled Drinks, Kids Drinks, Smoothies, and many more. On the other hand, Tim Hortons only has Coffee, Tea, Specialty Hot Beverages, and Specialty Cold Beverages. Although Tim Hortons’ slogan is “always fresh,” It’s a bit
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Well let 's recap, Starbucks has comfy seating, wifi, and more power. Tim hortons does not have comfy seating, wifi, or more power. To Tim Hortons, you’re just another person holding money wanting to buy coffee. To Starbucks, you’re a customer and they want to make you feel comfortable. If you just want the coffee and then leave, than you should go to Tim Hortons. If you want to sit and meet with your friend or friends, then go to Starbucks. Starbucks’ employees also talk to you and they seem like they love their job. Tim Hortons employees seem like they are miserable and hate their
Tim Hortons and its customers work well together. As the biggest (and most recognized) coffee and doughnut company in the nation, the restaurant chain has developed a distinct brand identity. They are currently developing a social identity that supports and drives that brand on a worldwide level. Tim Hortons prefers a people-first social strategy that represents the company's values over targeting the entire country of Canada as their key audience and using that audience to engage and create relevant content.
"If we ran out of sprinkles and someone ordered a donut with sprinkles what would you do?" Well I would make a different donut and just rip some frosting off of it. "Hawaii Shirt Guy thought of quickly. "
Hi, my name is Noorullah. Today, I will be talking about Tim Horton. Raise your hand if you’ve been to Tim Hortons… Now put your hands down. Have you ever wondered why it’s there? Well 59 years ago, Miles Gilbert “Tim” Horton decided to change Canada, making it the country with the top 7 fastest-growing restaurant chains!
I usually will drive to Tim Hortons on the way home following a workout at Fit4Less. Although the company is known as Canadian I was interested to find out that the franchise is much more globalized than most Canadians perceive it as. Tim Hortons is apart of Restaurants Brand International which is a fast food holding company that also owns American fast food branches. Also, the company shares its ownership with a lot of Brazilian investment companies. Moreover, the coffee products that I purchase from Tim Hortons comes from the different south and central American countries rather than a Canadian coffee it is marketed
The Similarities and Differences of McDonald’s and Wendy’s Corporate America has taken a stranglehold on American nutrition and eating habits. McDonald’s food has dominance over the market with its cost effectiveness and availability. In contrast, Wendy’s has superior products with higher prices. While these fast-food giants have a massive place in America, they have their similarities and differences. Wendy’s and McDonald’s demonstrate these traits in cost, diversity, and quality.
Tim Horton has a comparative advantage in terms of price competitiveness. They offer various menu with reasonable price. They have had the most franchises in Canada as well. Even though the company is moving to extend their area from Canada into foreign markets, the popularity of the company is still a range of around the North America. Whereas, Starbucks has the biggest strength of its brand name value in the world coffee industry.
Political • Growing demand and supply shortage has increased world coffee prices. • Favorable advantage to accessing raw material through supplier relationships. • Fair-trade practices include its Coffee and Farmers Equity (C.A.F.E.) program among other fair trade policies and agreements. • Starbucks adheres to local, national and international government laws and policies and tightly control labour practices, avoiding scrutiny and negative imagery from being a large corporation. Economic • High industry sensitivity to the macroeconomic factors affecting disposable income, a main industry driver.
Dunkin Donuts has a variety of both food and drinks. But Starbucks has many different drink combinations that you can order. Dunkin Donuts and Starbucks both do have food and breakfast options but Dunkin has way more. The Dunkin Donuts menu has different categories.
The next day just beside the cash register a table is laid out with plates of Apple tart. As each diner approaches the cash register they are asked “would you like cream with your apple tart?”. If diners said yes they got apple tart with cream and if they said no they got apple tart without cream.
Therefore, it is essential for Starbucks to establish different platforms to share their company information to different stakeholders in order to let them realize the current business situation of Starbucks. In the following paragraphs, we would introduce the
In order to formulate an effective ad, the target audience must always be defined and understood. Starbucks Coffee’s target audience is families with young children. There are several factors involved in determining the target audience, and that is demographic, geographic, psychographic, and consumer insights. Firstly, there are several demographic variables that are taken into account.
Bloomberg Businessweek, (4411), 78. The article discusses the impact of coffee beverages such as "flat white" on the sales of global coffee company Starbucks Corp. Topics discussed include remarks of Canadian-American economist Alex Tabarrok, launch of the company's stores in Great Britain and views of company's chief strategy officer Matthew Ryan on the commitment of the company to become a leader in coffee
Starbucks was founded in 1971. They have 18.850 stores in more than 40 countries which makes them the first coffee specialty retailer in the world. They operate most of their stores having only 50 franchises (as of 2017) as to keep strict control over quality. The success of Starbucks is based on their unique value proposition. They offer customer the finest coffee produced by themselves, with strong commitment on creating a global social impact, served in stores that promote a welcoming and warmth sphere where everyone can feel “like home”.
Ethical issue in Starbucks Starbucks, an American coffeehouse chain based in Seattle, Washington, is the world largest coffee retailer chain in the world having more than 21,000 stores in 65 countries (Starbucks website, n.d.). In United States, Starbucks owned 12,973 stores (Starbucks Company Statistics, 2014), which is more than 73% of the market shares of the United States coffeehouse industry. Hence, Starbucks possesses monopoly power in the specialty coffee market. Enjoying monopoly position, Starbucks plan to completely dominate the market by eliminating competition. Starbucks engages in a range of anti-competitive activities.
Module Name: Strategic Management. Module Number: BAM 6002 Module Tutor: Hans Joerg Stoeckl Assignment Done By: Shoaib Baig STARBUCKS… Introduction Starbucks Corporation, an American organization established in 1971 in Seattle, WA, is a chief roaster, advertiser and retailer of strength espresso around world. Starbucks has around 182,000 representatives over 19,767 organization worked & authorized stores in 62 nations. Their item blend incorporates simmered and carefully assembled high quality/premium evaluated espressos, a mixture of new nourishment things and different drinks.