Name of the Student Tushar Sharma
Program
MBA- Marketing and Sales
Class Roll Number
B-11
Enrollment Number
A0102213094
Name of Faculty guide
Ms Swarna Bakshi
Case study title
Marketing and Business Development for WWW.365HOPS.COM.
Student Declaration
I declare (a)That the work presented for assessment is my own, that it has not previously been presented for another assessment and that my debts (for words, data, arguments and ideas) have been appropriately acknowledged (b) That the work conforms to the guidelines for presentation and style set out in the relevant documentation. ( c ) The Plagiarism as taken by Turnitin is less than 15%.
Date- 30th August/2014 Tushar Sharma
Faculty guide-
Ms
…show more content…
Understood all the various media that 365hops has used for the promotions and marketing till May.
2. Planned, analyzed, gave the ideas for the better promotion techniques.
3. Analyzed both the positive and the loopholes impact that could be there by adopting suggested media of promotions.
4. Management executed some of my given solutions for the betterment of the promotional techniques.
5. Company selected the 2 promotional techniques of mine and gave the welcome note by a. printing the sports jersey’s of 365hops.com. b. by poster printing and covering all the north and south campus with the posters.
6. Carefully examined the reach and the response through the new techniques.
7. Examined the future scope of the company’s marketing and promotional strategies.
In order to get the best out of your sales call of a website, process need to be followed-
1. Define the call as it is a Telesales or a Telemarketing.
2. Prioritize the most important prospects or the clients.
3. This does not have to be high volume of work. It’s more about the identifying the key people you want to have appointment with.
4. Adding of telemarketing in the plans at the same time as you plan a new sales brochure, product launch or strategic sales drive into a new
Following the call, I created a plan that analysed the problem and outlined how it would provide customers with a
4. What does the client want the site visitors to do? (call(s) to action)
M3 In this task am going to justify the decision, in our business we decide to hire an advertising agent that could help us promote our product, also we decide to use different media that could help us to find our target and to increase more customers in our brand, also through marketing mix this could also help us to maintain our campaign so that we could be able to manage and conduct our campaign effectively. The following are some ways that could help us to improve our campaign. Budget Through increase our budget this will help us to conduct our campaign more effectively such we could be able to improve our advertisement so that we could attract more customers in our company, also through budget we could be able to hire advertising agencies that could help us to promote our business and through budget we could be able to conduct different events that could help us to promote our product to our target
Next, the Assistant Athletics Director for Marketing (AADM), will work with the AD to build and implement a strategic plan for the promotion of all university sponsored sports. In addition, AADM will work with Assistant Athletics Director for Media Relations (AADMR) to build and execute a social media plan, to promote student athletes and teams in a positive manner. Responsibilities will include but are not limited to, coordination in campaigns for season tickets, supervision of in-game marketing strategies, supervise creation of television and radio spots, and increase student body
Highlighted in blue are the pieces of work that been seen as plagiarism . Explanation in red TUTOR MARKED ASSIGNMENT 8 Jules is 13 years old and attends a large comprehensive school. He has always experienced high levels of anxiety, and these difficulties appeared to get worse when he entered secondary school.
After the end of the American Civil War, there was a long period of republican dominated politics. These republican politicians heavily favored industry, and as a result the United States quickly became an industrial powerhouse in the world. Many entrepreneurs, some of which include John Rockefeller, Andrew Carnegie, and Cornelius Vanderbilt, staked their claim in American industry and shaped the post-war nation. The growth of American industry led to major shifts in the structure of American economics, disagreements over the role of the American government, and changes in American lifestyle. The growth of big business resulted in major shifts in the structure of American economics.
ESSENTIALS OF MARKETING ASSIGMENT 1 AT&T’s MARKETING STRATEGY SUBMITTED TO: Prof. Sujata Joshi Faculty (Marketing) FROM: GARGI MODI (14020541147) NAVDEEP SINGH (14020541148) JASPREET SINGH (14020541149) ABHINAV NIRWAN (14020541150) INTRODUCTION AT&T Inc. is an American multinational telecommunications corporation, headquartered at Whitacre Tower in downtown Dallas, Texas. AT&T is the largest provider of mobile telephone and the largest provider of fixed telephone in the United States, and also provides broadband subscription television services. AT&T is the third-largest company in Texas (the largest non-oil company, behind only ExxonMobil and ConocoPhillips, and also the largest Dallas Company). As of May 2014, AT&T is the 23rd-largest
INDIVIDUAL ASSIGNMENT TRANSNET – MANAGEMENT ADVANCEMENT PROGRAMME (MAP) 2015 Module: Principles in Marketing Date of submission: 06 March 2015 TABLE OF CONTENT Page 1. COMPANY OVERVIEW 3 2.
1.0. INTRODUCTION Every organization strives to benefit from creating value for its customers, in the most effective way, for the purpose of attaining competitive advantage in the business environment in which they operate. Philip Kotler(2015) defines marketing as “the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit”. According to Hollensen (2003), a strategy is a fundamental pattern of present and planned objectives…”
The target customers here in case study sport market, whose are Younger’s and their age are form 18 to 34 years. Development well-dressed packaging The second step involve in marketing is to project your product according to the norms, values and custom of the population because when we project our factors have great influence on the product presentation. Implement a unique slogan:
It not only caters products like clothing for both genders, but also shoes, teenagers clothing, accessories and beauty products. Clothing is the key product sold as compared to the rests of the items. In ensuring that business goes well for the company, the management engaged promotions through media advertisements and hand phone apps to let customers view their products easier online and hired people for the various positions in the organisation company example managers, store assistants and supervisors. Though each of them plays a different role, they are an important part to the
Table of Contents 1.0) Executive Summary 3 1.1) Objectives 3 1.2) Mission 3 1.3) Keys to success 3 2.0) Product and Services 4 2.1) Sourcing 5 2.2) Technology 5 3.0) Market Analysis Summary 5 3.1) Market Segmentation 6 3.2) Target Market Segment Strategy 7 3.2.1) Market Trends 7 3.2.2) Market Needs 8 3.2.4) Market growth 8 4.0)
Strategic marketing is a broad and practical subject which included the concept of marketing subjects of previous semesters such as business marketing. The study of this subject has contributed to marketing knowledge in many ways, as well as it has strengthened my skills in application of marketing concepts. My knowledge was increased that I was able to develop a complete strategic marketing plan of not only on the part of marketing analysis or strategy of a product or service, but also the whole corporate plan. My skills and capabilities that were developed and integrated during lectures and tutorials include the analytical skills, coordination skills, presentation skills, organization skills, etc.
2. Examine some of the sales strategies in use, observed at the educational institute that allows them to reach their annual financial goal. 3. Compare and contrast the business strategies used in the educational institute and those depicted in the memoir. a) Examine how the business strategies used in the memoir can be implemented into the educational institute in Bangkok.
2. Introduction Defining an effective Marketing Communication Plan and Communication Mix through a well researched strategy will not only help to reach out to potential customers, but it will also help to adapt and respond to the ever changing marketing environment. This report starts by examining the various promotional tools used by marketers in the marketing of their products and services, including the advantages and disadvantages of the tools. The report goes on to examine the meaning of Integrated Marketing Communication (“IMC”) and the importance of measuring the effectiveness of the Promotional Campaign.