A Case Study Of The Price Of IKEA

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PERFECT PRICES
IKEA’s product’s prices are perfect. Products are much cheaper than competitors but still earning good profit.
3. Making Stores a destination
As e-commerce has become very popular so people need extra things to come to stores. So IKEA’s facilities like child care, design advice and cafeteria makes it unique destination for shoppers.
4. Creating attraction for people
IKEA resonates with young people. The products are clean, with amusing names. IKEA is known for paying workers a living wage and being transparent about production process.

Impact of Management and leadership theories on organizational strategy

In autocratic style the manager sets the objectives, allocates staff with tasks and strongly encourages obedience. Therefore …show more content…

So surely IKEA will not adopt a leadership style which brings lack of …show more content…

So IKEA needs to expand it’s stores or make outlets in small cities and advertise products properly so that the people could easily reach to their desired products.

Pay attention to innovation
IKEA needs to pay attention to innovation because it is very important for IKEA to keep it in, in the global market. As IKEA also entered in international market due to it’s unique ideas so it needs to grow these ideas.

3.1 USE APPROPRIATE METHODS TO REVIEW CURRENT LEADERSHIP REQUIRMENTS
An IKEA leader has to live up to four roles to successfully accomplish the purpose of the job. Here are four key leadership roles.
1. Leading
2. Managing
3. Coaching
4. Mentoring
Source: Available at: http://www.ikea.com/aa/en/hr/cp_Store_HR_Manager.pdf

1. LEADING
A Leader is one who successfully marshals his human collaborators to achieve particular ends

REFRENCE: Prentice, W.C.H. `Understanding Leadership’ Harvard Business Review September/October 1961 vol. 39 no. 5

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