A Rhetorical Analysis Of A Doubletree Hotel

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Advertisement of a Doubletree Hotel by Hilton Berkeley Marina People are easily influenced by advertisements, especially if the advertiser is persuasive. Doubletree Hotel in California is one among the many ads which presumably will influence many people because of its attractiveness. The advertiser presents to the public the number of rooms, including the different facilities that will keep customers relaxed and comfortable. The audience targeted are those who love physical exercises, business people, families and individuals wishing to relax and have fun, tourist, and new visitors coming into the city. Generally speaking, the bedroom with all the furniture, the painting, and the carpet are attractive and…show more content…
The ad continuously makes use of arguments that will stimulate the emotions of the audience. The beddings, the room, and the possibility of being in touch with nature, may stir healthy emotions, promote relaxation, and uplift the spirit of guest. The ad clearly states that families or individuals wanting to “relax and rejuvenate will experience that in Doubletree Hotel.” The audience may feel comfortable and confident after reading and seeing the beauty of Doubletree. The location of Doubletree near the water is scenic and serene. The Doubletree Hotel ad has successfully used pathos to entice their audience…show more content…
To demonstrate that all is not about money for the firm, but rather, for the wellbeing and convenience of their customers, they allow cancellations after bookings, “Free Cancellation Available,” is written in color print for all to notice. The ad shows that they permit pets with restrictions and that smoking is not permitted. This may not sound good to some pet lovers and smokers. Inasmuch as they desire more customers, they avoid things that may reduce the trustworthiness of the institution. The fur of pets and the smell of cigarettes can be difficult to
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