Being named the highest academic achiever of anyone in your school is quite the achievement; however, in “Best in Class” by Margaret Talbot, she puts forth the message that the fight for valedictorian is causing much more harm than good. Talbot reinforces this argument through her uses of hard evidence to appeal to ethos and her anecdotal interviews to appeal to pathos. Being one of the strongest parts of her article, Talbot’s use of great amounts of hard evidence strengthens her appeal to ethos. Being a reporter, and a female reporter at that, Talbot must be very careful to avoid using overly-emotional appeals to try and convey her argument. The reporting industry is one in which someone can lose their credibility to critics very quickly …show more content…
This argument still needs emotion to get an audience behind it. This is where Talbot’s use of anecdotal interviews come in to help to appeal to her argument’s pathos. Without being able to put her own emotions into her argument, which would greatly risk her establishment of ethos, Talbot uses the emotions of others that this has affected to do this for her. Talbot interviewed many and placed their stories into this article. This is even seen in the very first line of the article where Talbot states that “Daniel Kennedy remembers when he still thought that valedictorians were a good thing” and when she talks about Kimberly Belcher, George Kennedy, Jim Corney, Denise Clark Pope, and many others who this has personally affected. These anecdotes are expertly used to help establish Talbot’s pathos throughout her article. After Talbot’s great, unbiased use of evidence to establish her ethos, the only thing her argument was lacking was some emotion for her audience to get behind. Talbot’s audience is easily able to see what the fight for the role of valedictorian has done to these people and this use of pathos gives her audience great reason to get behind her claim, all without putting her own ethos at
Abstract In the contemporary capitalist society, the marketing of higher education adopts a highly capitalist-focused rhetoric, with commercials promoting students’ choices in favour of specific educational establishments for financial and not intellectual reasons. Educational institutions use various methods and techniques of persuasion to frame the audience’s beliefs and values in favour of certain educational choices. In connection with pervasive presence of propaganda techniques in marketing, this paper presents a visual and rhetorical analysis of higher education print advertisements’ analysis. This analytical study is intended to show how marketers of higher education reinforce problematic representations that can be read as discriminatory
In 2013, when Professor George Saunders delivered his commencement speech at Syracuse University he had one goal in mind, to inspire. Saunders didn’t want to get up in front of the audience and give a long boring speech, but instead he wanted to speak of useful information that graduates would remember for the rest of their lives. He wanted to use his time to teach the audience about the importance of spreading love and kindness. Saunders accurately argues in his speech that our society suffers from selfishness and the obsession of succeeding; he uses personal stories, questions/answer appeals and informal diction to help inform that if we allow ourselves to be cured of these illnesses we can open the door to all the love and kindness we have to offer.
Pathos goes beyond that and rouses the audience’s emotions and persuades their heart directly. With her iron-willed personality, Kelley uses emotional appeal again and again to tell the attendees at the National American Woman Suffrage Association about the hardships child laborers have to go through, including the sheer work many children had to do such as, “working eleven hours by day or by night”. Saying this lets the audience sympathize with the
Infuriating Insult In “The Speech The Graduates Didn’t Hear,” Dr. Neusner attempted to sway his audience (the American student) into the unpleasant realization that life after college isn’t as simple as they had anticipated. Acknowledging that a majority of his audience won’t see him again, he utilized a strict, rational appeal rather than a typical inspirational speech. Despite verbally insulting his audience, his intention was to motivate and trigger a response that would yield a more industrious group of graduates. Dr. Neusner established his persona as an authoritative college professor that does not care whether his audience condemns him.
“I saw all this happen, and it knocks me out whenever I think about it. (The Great Al Franken Moment)” Her appeal to ethos is effective because it builds her authority and validates her credentials through her tone. Since she was present during the event and actually saw what happened in history as the years passed it convinces the reader of the author’s reliability. She also appeals to pathos by saying, “Some are lecherous bosses who think their power gives them a version of the right of the old lords to sample the favors of every girl in the neighborhood.
As David Foster Wallace’s speech ‘This is Water” states, he recognizes that we are exceptionally lucky to live in a society that prizes tolerance and diversity of belief. Where do these beliefs come from? These beliefs are the product of what he calls our ‘default setting’. We are hard-wired to be deeply and literally self-centered and arrogant. We operate with blind certainty, “a close mindedness that amounts to an imprisonment so total that the prisoner doesn’t even know he’s locked up.”
Maria W. Stewart Analysis In this excerpt of a lecture given by Maria W. Stewart in the year 1832, she has a strong point: Although the African Americans in the northern colonies were free, they were not treated equal as the white people were. Stewart uses a variety of rhetorical strategies to bring her point in the situation, such as argument, compare and contrast, and appeal to ethos. Along with the persistent and serious tone, it is clear that she sees the unfair treatment of African Americans a major problem.
American journalist and politician, Clare Boothe Luce, in her opening speech at the 1960 Women’s National Press Club meeting, prepares her audience, qualifying and defending her forthcoming criticism. Luce’s purpose is to provoke thought in the journalist’s minds on what journalism is really about at its core. She adopts a frank and humorous tone to best capture the attention of her intended audience of female journalists. Through, appealing to the ethos, logos, and pathos with flattery, syllogism, and rhetorical questioning to prepare the audience for her message: “the tendency of the American press to sacrifice journalistic integrity in favor of the perceived public demand for sensationalist stories.” In the first paragraph of her speech, Luce assures the audience that “[she is] happy and flattered to be a guest of honor…”
Rhetorically Analyzing A Talk to Teachers A talk to teachers, written by James Baldwin, criticises the education system in the mid-1900s by directly sending a message to teachers about the flaws in the system. He argues that race should not hinder equality or the quality of education a child receives. Baldwin uses tone and diction that highlights the importance of his message. In addition, he uses several persuasion tactics to convince his audience of his ideas.
David Foster Wallace’s commencement speech “This is Water” at Kenyon College is often thought of as one of the most influential speeches because it calls the graduates to observe the world around them through a different lens. However, he does not accomplish that by calling the graduates to action, but instead challenges them to use their education. He also appeals to the students’ emotions through his use of ethos, logos, and pathos. Although people mostly only remember the antidotes, it is the message associated with reoccurring emotions and literary devices throughout the speech that moves the reader into action. Wallace is able to captivate his audience and persuade them to view the world without themselves at the center through his tactful use of rhetoric.
Minorities have been repressed for many years all over the world. They were treated as inferior and possibly will be for many years to come. There’s Hispanics, Native Americans, African Americans, Asian, and Indians and many more. Women have been repressed for far longer and continue to be treated as inferior because of how women have been raised believing they must do what men want them to. Due to this females are treated differently from males whether it’s a colored female or white females, women are treated as lesser beings to men.
In the article, “Why Literature Matters” by Dana Gioia, he states that the decline of interest in literature—especially from young teens—will have a negative outcome in society. Notably, he informs the readers by utilizing strong vocabulary, as well as rhetorical appeals to persuade his audience that the decline in reading will have a negative outcome. This allows readers to comprehend his views and join his side of the argument. Gioia’s word choice assists in showing the magnitude of the text by stressing the meaning and importance of his argument.
The “Commencement Address” by George Ssunders is about kindness. As a kid your parents always tell you to be polite to others and how to behave in different situations. They wanted you always to greet others with a smile and make them comfortable in your company. That doesn’t always go as planned. Kids behave after what they other kids do.
Kindness is the act of going out of your way to be kind or nice to someone or showing a person that you care. At the same time, it’s not just about being nice to someone, but also about showing sympathy and understanding. For many people, acts of kindness are done without expecting anything in return. Kindness is, unfortunately, something that you don’t see that often anymore. This makes it important that we remind each other, and ourselves, that we should be kind to one another.
Co-founder and CEO of Apple Inc, Steve Jobs, in his commencement speech at stanford university, illustrates three distinguishable points of his life. Jobs’ is very successful in his approach to inspire the graduates by speaking on the experience and insight he has gained. Jobs has a simplistic yet elegant tone and diction to convey his hardships to communicate how much life has to give and teach us in an inspirational way. Jobs begins his speech by dethroning himself as the well-known self made billionaire to create a connection to the graduates. He starts by putting the audience on a higher plateau with “I am honored to be with you”(1) and “ this is the closest I have been to a college graduation”(2) and when speaking of himself and his speech, he states it is “No big deal”.