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Advantages And Disadvantages Of Direct Exporting

959 Words4 Pages

Exporting is the easiest, most cost effective and most commonly used method of entering a new international market. A cultural sensitivities will affect our market entry a good overview of doing business with most nations is presented in International Business Practices. Exporting has many advantages in that it requires less investment and allows your business to 'try out ' exporting on a small scale as a handy way of developing and testing your international plans and strategies without great commitment. Exporting also allows you to concentrate your production in a single location, allowing for better economies of scale and quality control measures. Direct export is when a company wants to have a better control over distribution Under direct exporting, an exporter must deal with a large number of foreign contacts, possibly one or more for each country the company plans to enter. Although a direct exporting operation requires a larger degree of expertise, this method of market entry does provide the company with a greater degree of control over its distribution channels than would indirect exporting (Akkaya, 2002: 23). There are several advantages of direct exporting , one of theme is the greater potential profit also that help to know well customers and provide safety and security to customers then got a rapid feedback and also have a high level of flexibility to understand and develop marketing efforts .
There are several methods in direct exporting, such as sales

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