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Online Retail Sector Essay

1068 Words5 Pages

WHAT IS ONLINE RETAIL SECTOR?

Online Retail Sector is a sector where there are organized methods for the sales of goods and services through Internet.
It has become convenient for the consumers to purchase the goods and services online. Every product is available at one place now a day. Also get the product at the doorstep through online buying. Online retailing provides different types of payment mode so that consumers do not face any problem while purchasing a good.

STRATEGIES ON WHICH THE ONLINE RETAIL CAN BE ANALYSED ARE:-

Use of Internet: mainly the online retail sector targets the use of Internet by the consumers or customers. As in How often do they use internet for shopping and making convenient for themselves.

Offer a Promotion: All the retail websites gives out promotional offers for the customers so that …show more content…

Therefore, the competitors try to face the challenges and build their image in the market and also gain trust of the customer.

Providing Mode of Payment: The most important which online shopping site provide suitable and comfortable of mode of payment so that customer do not hesitate to buy the product and services from the particular website this way different sectors build up their marketing strategies .

ADVANTAGES & DISADVANTAGES OF ONLINE RETAIL SECTOR

1. Price Comparison: customers have an advantage of comparing price of different products and service under one roof instead of going to different physical stores particularly.

2. Convenience: in physical stores there is time restrictions and Sunday closed. But in online retail sector it is very convenient for the customer as it is available 24*7.

3. Infinite Choice: customers get too much of variety online they do not need to struggle for the variety at online

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