Advantages Of E-Business

ABSTRACT

Today there is demand for a business which is flexible enough to act in response to any variation in the running of the business. What differentiates an on demand business from its competition is the fact that it is responsive in real time— that is, as and when the events occur. This is possible only because all its business processes are thoroughly integrated, and the IT (Information Technology) infrastructure exists in an on demand operating environment.

This is a research paper which after briefly presenting the current E-Business situation in India, analyses the scope, performance and problems of E –Business in India. The primary objectives of this paper are:

• To study the current position of E-business in India.
• To analyse

The commercialization of the Internet has driven electronic commerce to become one of the most capable channels for inter-organizational business processes.

ADVANTAGES OF E-COMMERCE TO BUSINESSES IN INDIA

E-commerce is one of the most important facets of the internet to have emerged in the recent times. There is a rising awareness among the businesses in India about the opportunities offered by e-commerce. E-commerce provides a new place for connecting with consumers and conducting transactions. Virtual stores operate 24 hours a day, 7 days a week. Many virtual retailers represent a single company while others, such as Top Online Shopping (toponlineshopping.com), represent an association of companies.

I. Some of the benefits of E-commerce are given below:

1. Business at Global Level – Ecommerce allows people to carry out businesses without the barriers of time or distance. One can log on to the internet at any point of time, be it day or night and purchase or sell anything one desires at a single click of the mouse from anywhere around the world. The buying and selling of services is not limited by any geographical boundaries. The business takes place at a global level in

Niche Products –
E-commerce is ideal for niche products. Customers for such products are usually few. But in the vast market place .i.e. the internet, even niche products could generate viable volumes.

5. Round the clock –
Customers can do transactions for the product or enquiry about any product/services provided by a company anytime, anywhere from any location.

6. Cheapest Means of Business –
Another benefit of Ecommerce is that it is the cheapest means of doing business. The day-to-day pressure of the marketplace has played their part in reducing the opportunities for companies to invest in improving their competitive position. A mature market, increased competitions have all reduced the amount of money available to invest. If the selling price cannot be increased and the manufactured cost cannot be decreased then the difference can be in the way the business is carried out. Ecommerce has provided the solution by decimating the costs, which are incurred.

II. From the Buyer’s perspective ecommerce also offers a lot of tangible advantages:
1. Reduction in buyer’s sorting out time (of the products).
2. Better buyer decisions
3. Less time is spent in resolving invoice and order discrepancies.
4. Increased opportunities for buying alternative