Explain The Phase Model Of Global Business
Essay 2B
Global business grew over the last half of twentieth century. It has become a force that affected consumption patterns in emerging country. It is the business transactions that take place in different country. Global business is the buying and selling of goods and services by people from different countries (William ,C, Mc Williams,A, 2010). The stages in the phase model of globalization includes exporting, cooperative contracts, strategic alliances and wholly affiliates. The purpose of this essay is to explain what meant by global business and identify the phase model of globalization and explain the strengths and weaknesses.
The phase model of global business is exporting. Exporting is a company produce products in domestic and sell to the foreign countries (William ,C, Mc Williams,A, 2010). Exporting is an important market entry mode in global business. According to Rundh,Bo 2014,
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