Print media, is one of the oldest type of advertising methods. However it also remains to be one of the most popular types of advertising. Because it can reach a wider target audience as we mentioned before. There are many types of print media, which help advertisers to target a specific group of people. These types are: flyers, newspapers, magazines, newsletters, posters/ banners, brochures, books and
By inviting famous celebrities or bloggers arranging a DIY or designing jewelry class or competition open to the public where they could make their own jewelry. Where the best design would win a price. This would evoke social awareness among people and even the press could be invited which would give a high media coverage and help promote the brand to attract different kinds of customers. Luk fook could also Cross-over with a local Cartoon Character or publish a Mascot to promote its brand. Mcdull, a famous Hong Kong cartoon character can be used by producing comic series or cartoons about Luk Fook jewelries.
The Great Wave off Kanagawa is part of a woodblock print series he did called the Thirty Six Views of Mount Fuji. This series was a turning point for Hokusai’s career, as he was only locally known before them. After the series, he gained much more recognition and was very well known in the country of Japan and some others as well. Most of Hokusai’s famous work was painted after he was 60, about the time he started getting recognition for his work. The Great Wave off Kanagawa is a woodblock print, like many of Hokusai’s works.
Including making the brands or products be known more than competitive. And it can convince people or motivate people for some acts for doing something and getting some supports. The most frequently used media are newspapers, magazines, billboards, hoardings, TVs, radios, internet, mobile websites, etc. Advertising was not just begin in the period of newspapers or TVs but it has begin since Greek and Roman period. In the beginning Period of the Greek Empire Roman, the earliest and oldest that been know advertising evidence, may have been the Babylonians ' clay on 3,000 BC.
Introduction Advertisements are easy to find because there are so many advertisements nowadays. They can be found in newspaper, magazine, brochure, pamphlet, or in television and radio. Producers of products or services are competing to make a good advertisement to their products or services because if the advertisement is interesting, it will be good impact toward the product or service. According to Oxford Dictionaries (2014), advertisement is a notice or announcement in a public medium promoting a product, service, and event or publicizing a job vacancy. Meanwhile, the word ‘advertisement’ comes from the Latin verb ‘advertere’ meaning ‘to turn toward (Hasanah, 2013).
The first place I visited was in Rome. In the Roman Empire, I saw the intricate Byzantine Church, covered in complex and beautiful designs. The people there were very religious. They all considered Catholicism to be a very important, if not the most important, part of their lives. One thing that is also important in Rome is trading, specifically for silk.
In line with the level of development of communication technology are growing rapidly, the method of communication also experienced rapid growth as well. But all of that, have the same accentuation of the communicator to convey messages, ideas, and ideas, to another party (communicant). Only model that uses different. If specified in more concrete, a method of communication in today 's contemporary world which is the development of verbal and non-verbal covering many fields, including journalism, public relations, advertising, exhibitions / expositions, propaganda, and publications. Based on the method of communication as aforesaid, the more obvious it seems, that the propaganda to be one method of communication.
Having covered a brief and beautiful history about the tea, it’s worthwhile to see what role tea plays in the daily life of the Chinese people, and how it influences its culture. Tea is a part of life in Hong Kong, China and Taiwan. It is a staple and is available in every form, from cheap invigorating plastic bottles sold at supermarkets and convenience stores, to the sweet and delicious Earl Grey milk tea with pearls, to the costliest rare high mountain leaves served in the customary gongfu style. oday, tea is ubiquitous in China, and is everywhere, even on the HKUST campus, from the cheap canteens to the expensive restaurants, it’s a staple with almost every meal of the Chinese people. Most chinese families as well prefer tea over other beverages like coffee, and the preparation of the tea is meticulous and careful.
Our ability to attract exciting talent into industry continues. Our interest in the world and world's interest in us, is translating to compelling new relationships and alliances. All of these have translated to robust growth in each sector of media industry. To channelize this enormous
CHAPTER 3 PROFILE OF THE INDUSTRY 3.1 An overview of advertising industry Advertising is usually used to influence the consumers to consumer a product or service. Advertisers always try to establish brand image and loyalty through advertisements. Advertising is the communication tool; it is giving product or brand information to the consumers. Print Media (Newspaper, magazines), Television, Radio, Cinema, Outdoor and Internet are the main mediums used for advertising. Advertising is often located by an ad agency on behalf of a company.