As the process and operations spread through the vast geographical region, this can be a big challenge • Developing rewarding schedules and maintaining it is a challenge due to staff commitment Opportunities • Immense expansion opportunities available in the business and leisure sector • The technology development has resulted in cost saving, fuel efficiency, and flawless automated process • With the right application of technology, the airline can offer cost effective, customer focused, and friendly services, which add value to the services
The low-cost strategy is quite creative and attracts more and more customers, Southwest has the fastest plane turnarounds and together with it the lowest number of employees. The unique strategy helps to make the company successful and furthermore to keep their clients amazed (Lauer, 2010, p. 1-2). The current paper aims to explore the features of the organizational behavior of Southwest Airlines. To achieve this goal, the paper is divided into several parts. Each part focuses on important segments of company’s behavior such as its structure,
The commitment of the employees and the positive cooperation of the employees help the underlying company in order to easily achieve all of it targets. If the employees of the company cooperate with the company positively so that the company can get a competitive advantage. The techniques and principles of the human resource management help the Easy Jet Airline in order to achieve all the objectives of the underlying company. In order to manage the individuals of the underlying company, the human resource management of the company is very helpful in managing the individuals of the company. The working environment of every company must be the high-quality working environment so that the individuals will become motivated in performing the tasks of the company.
Day after day, they influence the success of the organization through their productivity and efficiency in performing routine tasks and duties. Even more important is their ability to adapt to unforeseen circumstance that arise and correct any issues in an efficient manner. Within Lockheed Martin, specifically the Sikorsky sector, are the people who develop and create military helicopters sold for a profit. Sikorsky wants its employees to be more than satisfied; happy employees will maintain or better still, increase productivity and efficiency in the workplace, driving more sales and generating more revenue. As the core of Sikorsky, the employees are dominant stakeholders due to their power over decisions and legitimacy.
During design of market strategies one must be aware of the impact of these regulations on airlines. Internal Variables 1) Customer Satisfaction-Customer satisfaction is one of the important factor while developing marketing strategies as in the end customer satisfaction only result in success of organization 2) Service quality-Service quality is an essential strategy for success and survival of any business organisation, as it can influence customer purchase behaviour and organisation
The products of IBM are recognized around the globe. The company has managed to brand its products as high-quality products. Consumers are willing to purchase the products even at a high price. The company is quick to make new innovations in the market. This gives the company an edge in technological developments.
There are also cost that are irrelevant to be charged to the passenger such as delay or cancellation fees that make the substitution are readily in the market because other airlines company are not charging their passenger with this kind of costs. All in all, Ryanair Holdings is not a sustainable competitive advantage in the long run since the company is not fully satisfied the above four criteria. Thus, the company should look forward in reducing any unnecessary cost that could escalate the cost of the trip in order to ensure the loyalty of the passenger and being able to sustain in the long run with a stable competitive
SIA also introduces innovations and tracks competitor progress closely from even outside the aviation industry. SIA constantly seeks to make improvements from innovations in hotels, banks, restaurants, retail outlets, and other service industries, seeing what can be adopted or adapted in the airline industry. Marketing research itself has a central role in understanding buyer behaviour. SIA set the benchmark in service excellence and it remains on top of that by constantly innovating and renewing itself by managing service differentiation very well. These all show the very reason why SIA is a leader in the
SUPPORT ACTIVITIES The support activities Air Asia followed in order to keep their business expanding are Firm Infrastructure Air Asia has a strong form infrastructure they have evolved from a basic LCC business into a global service provider, their complete focus is on the goals, providing cheap fares, exploring new markets and making the process simple. Human resource management Air Asia is an employee friendly firm they hire capable and multi skill workers so that they can over come the price in terms of human resource and can compensate for the low price airline, they also trainee their employees for better performance. Technology Development Air Asia uses different types of technology to minimize the cost and make the business easy and efficient. Yield management system (YMS) which is used to analyze the operating cost and expected revenue to the company. Computer reservation system (CRS) is a web based reservation and inventory system that helps as a direct sales
Every customers has their rights to book any other flights. So the Singapore Airlines has giving its good customer services and showing much care to their customers satisfaction. Due to the environmental issues the fuel price has been increased. So Singapore airlines also increased their airline fares. This increase will affect their airline business.