Alfred Chandler's Contribution To Strategic Management

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During the period of early development, a number of scholars made significant contributions to the later development of the field of strategic management, known, at that time, as business policy. Among the most important works are Chandler’s (1962) Strategy and Structure, Ansoff’s (1965) Corporate Strategy and among others such as Peter Drucker. During the 1950s and 1960s, senior executives were experiencing increasing difficulty in coordinating decisions and maintaining control in companies that were growing in size and complexity. Strategic management as a discipline originated in the 1950s and 60s. Alfred D. Chandler (1962), author of Strategy and Structure, the classic study of the relationship between an organization’s structure and its strategy, defined strategy as “the determination of the basic long-term goals and objectives of an enterprise, and the adoption of courses of action and the allocation of resources for carrying out these goals. Strategic management refers to the continuous process of determining the mission and goals of an organization within the context of its external environment and its internal strengths and weaknesses, formulating and implementing strategies, and exerting strategic control to ensure that the organization’s strategies are successful in attaining its goals. Strategic management has grown rapidly since its emergence as an academic field and today is quite diverse says Ketchen, Boyd, and Bergh (2008).
2.1 Alfred Chandler’s contribution
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