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Alvin And The Chipmunks Movie Analysis

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The movie poster "Alvin and the Chipmunks: The Road Chip" looks adorable and interesting. It could purposely be created that way to attract audiences who like animals and sweet things. The phrase "Hang on" is used for the chipmunks because they are holding on to a fast moving car. However, at the same time, this phrase can also be an implication to the audience, telling them to hold on to this movie because there will be something interesting happen. There is also a phrase “The Road Chip” at the bottom of the poster. The word “trip” was purposely spell incorrect as “chip” to foreshadow to the audience that this movie will be about a road trip of the three chipmunks. People would first see there are red, green and blue because those three colors

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