Alzz Bank: Case Study: Alizz Bank

TASK-1

Q:1

The market entry can be improve and can be enhance by making relations with the internal and external countries distributors , agents and vendors. We have seen in making foreign relations, tourist agents use to come to visit the country. Foreign investors that want to capitalize on these markets have large opportunities providing that they are aware that quality, price, payment conditions and warranties are critical factors for successful economy.

Many countries have strong backgrounds in engineering, medicine, economics, and the sciences, but there is a shortage of professionals with Western management skills. The demand for skilled managers will increase with the advent of high technology, innovative and knowledge-based companies.

Q2:

The different sub strategies of market entry could be summarized in the following major groups:

 Indirect Exporting – piggybacking, trading companies, export management companies, domestic purchasing

 Direct Exporting –

There is no doubt that the customer-intimacy model is the most difficult of these value-creating Approaches to emulate consistently and successfully. The most important role of personnel at alizz bank is to approach business strategy development is typically top-down, there should be a simultaneous consideration from the bottom up. The reason for this important point is that in the top-down approach, where market size, expected volumes and margins are determined,

Financial projections are created.

Q2:

Arguably, the customer care model is closest to the responsibility of personnel that has become popular in today’s banking climate. This model is highly focused on understanding customer needs and developing customized solutions, in contrast with a mass- market ‘product’ model.