Amazon Competitor Analysis

In regard to their inventory turnover ratio, compared to competitors, they are able to cycle through their inventory faster than other major competing retail brands. This demonstrates a major advantage for Walmart. Consumer 's needs are the main priority of the company, which they demonstrate through their low prices and lenient policies. Although Walmart has

1- Company Background Amazon.com is one of the first major companies to sell goods over the Internet and has become a well-recognized name in the world. Amazon.com is an e-commerce company of America in Washington. Founded by Jeff Bezos in 1994 and started as an online bookstore, but because of its success, Amazon has diversified into other lines of products and services such as groceries, electronics and Merchant Programme. Amazon.com stock price has fluctuated in recent years from $ 105 in 1999 to $ 5 in 2001. Amazon.com has developed separate for Canada, UK, Germany, France, China and Japan sites.

As the business grows the philosophy of their business needs to be change so they can compete in the ecommerce market. The competitors that CanGo will being going against are Amazon and EA games. There are multiple other competitors in the market place but those two are the biggest. Amazon alone is CanGo’s biggest competitor. They are a company that has a foot

Profitability ratio helps investor to analyze how much profit business make after all expenses. Walmart have total assets 203 billion which is about 5 times larger than target which has $41.4 Billion but if we compare these two company together, target has higher profit margin than Walmart (Mirzayev, 2015). Walmart pursue lower – cost strategy, where as target pursue differentiation strategy. The percentage help to indicate how well companies are performing in real world. Liquidity ratio shows that Walmart and target have to pay its debt obligation.

Amongst the companies at the pinnacle of the new economy and more specifically e-commerce is Amazon. Amazon was by far the greatest e-commerce performer in terms of revenue in 2013 as reported by (Wireless News, 2014). One of the company’s many accolades is that it has the seventh most visited website in the world (alexa, 2015). Compared to its competitors, meaning companies that are offering similar services, it is number one. The position occupied by Amazon in the market warrants a study of the company and its businesses model.

Kroger would be Walmart’s direct competitor. After Walmart Kroger is the second largest retail store. A strategy for Kroger is that they are able to offer private-label products, keeping prices low, as well as offer more product variety to its customers compared to Walmart. This strategy attracts high-income customers and generates higher revenue. The chain is renowned for excellent its customer service, loyalty program, and extensive

Return on asset % decreased in 2014 from 2013 and increased by very less margin i.e. 0.02% in 2015. Return on equity % decreased in the year 2014 and again increased in 2015 . 3)As an investor having made the analysis of financial position of both the companies, which company would you invest in when it comes to portfolios. According to financials, Citigroup is the third-largest U.S. bank by assets, reporting a 4 percent jump in the first quarter profit advanced 4.2 percent to $47.62 that beat analysts' expectation which helped by lower loan loss reserves.

They are the second market leader behind the Fashionable Laces. Although its’ market share has decreased from 25.4% (Regions’ Average)in Year 11 to 15.8%(Regions’ Average) in Year 13, still, Eshiny shoes has good market share compare to AACMES who has 14.9% (Regions’ Average) in Year 13. Slide 2- Eshiny has very impressive internet market share in all regions, but they are doing very good in Latin America. In year 11 they achieved the greatest market share in that region compare to other regions.

The firm’s current line of credit is about double what it normally is and the payments on their remaining long-term debts are going to increase through the next four years with a balloon payment due in 2015 of $642,000. The increased current line of credit is due to the recently added production lines and only carries a 4% interest rate. Overall, the increased debt is justifiable as they are producing a lot more, but it does hinder their liquidity and ability to take on more debt. In 2015 the company had a gross margin at 30.8% which was higher than the industry. This is a good indication that the

ASDA also has its own range of clothing like Tesco and is currently working on improving its online sales channel. Tesco dominates the online sales channel for supermarkets and with ASDA improving theirs this is a potential threat. One of Tesco’s main competitive advantage is it has the advantage of economies of scale and with ASDA investing a greater amount into lower prices therefore they are Tesco’s biggest competitors (www.ukessays.com