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Analysis Of John Seabrook's Snacks For A Fat Planet

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“Snacks for a Fat Planet” is an article by John Seabrook discussing his thoughts and his time at PepsiCo, the largest food-and-beverage company in the United States. PepsiCo has a want for “aspirational” products and marketing. Providing great details throughout the whole article, Seabrook begins with a background of PepsiCo and proceeds to discuss the unhealthy benefits on their products. After introducing the reading to the CEO of PepsiCo, Indra Nooyi, the reader is informed of the company’s ideas on an expansion for “good for you” products. The salty and sugary snacks are a leading factor in the obesity era we are in and PepsiCo wants to find a way to provide their customers with a product that is less hazardous to one’s health, but a product

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