The tone is disheartening because one of the pictures portrays a text that reads, "Eat Fast, Die Young" which creates feelings of disheartening for the readers since they are discouraged from eating McDonald's food. In fact, this makes readers avoid McDonald's food since they do not want to die young. Meanwhile, the tone is mocking since the author is mocking McDonald for creating food that causes obesity or mocking people for eating McDonald. For example, the picture of an obese person with the McDonald shirt creates this tone of mocking since the author is shaming audiences for eating greasy foods from McDonald's as well as McDonald for its unhealthy food. Finally, the tone is negative since the author portrays the food as unhealthy.
Small children from the time they can speak can identify McDonald’s golden arches and ask for a Happy Meal. Most kids learn early on to consider McDonald's products a tasty treat. According to an article by KJ Dell’Antonia, it turns out that if you stick a McDonald's label on carrots, kids will tell you that they taste better (Dell’Antonia, 2010). From kid centered commercials to the toys that they put in their Happy Meals, children are conditioned at a very early age to become loyal McDonald customers. Another strength of McDonald Corp. is their history of strong financial performance.
About McDonald’s McDonald's is an American hamburger and fast food restaurant chain. It was founded in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald. In 1948, they reorganized their business as a hamburger stand, using production line principles. Today, McDonald's is one of the world's largest restaurant chains, serving approximately 68 million customers daily in 119 countries across approximately 36,615 outlets.  McDonald's primarily sells hamburgers, cheeseburgers, chicken products, French fries, breakfast items, soft drinks, milkshakes, and desserts.
People of all ages eat McDonald’s. From parents buying happy meals for their children to older people that find it cheap and easy. The brand knows how to attract people, specially families. They have entertainments for kids like playgrounds. For example, in some areas the only place that families can take their kids to
In the US, advertising normally targets children. American kids see more than 250 McDonald’s advertisement per year. In Japan, the advertising campaigns are more varied when approaching the demographics, sometimes they focus on children but they also target adults. One advertisement used McDonald´s as a fetish object with sexy girls promoting the burgers, something you would never see in the US. Moreover, McDonals’s makes certain that a Big Mac tastes the same in every country; but it also varies items on its menu according to local tastes.
While the beginning of the scene works to exhibit the intellectual atmosphere, the rest of the scene uses the binary of intellectual/casual to show why McDonald’s is better. This binary is first mentioned when one of the women talks about how Mcdonalds is now selling gourmet coffee. The tone of her voice appears to be snobby, as if she is disapproving of Mcdonalds. This highlights the impertinent connotation associated with intelligence and wealth. If the audience sees wealthy and educated people in this way, then they will desire a relaxed atmosphere, which is what McDonald’s is promising.
People should raise awareness of all the negative effects fast food has on humans. You should take care of your body and not harm it by consuming fast food. The drastic increase of fast food consumption today is extremely shocking and disturbing. Advertisements that help sell fast food should be carefully monitored, the consequences of consuming fast food are very damaging to the health, and also has a negative influence on the growth of children. References Bahadroan, Z., & Mirmiran, P. (2013).
Much of the stuff present in McDonald 's is unhealthy as prepared from processed and unhealthy food mix up. They are many time criticized as they are serving throughout the world major abnormalities like like epidemics of type 2 diabetes and obesity in different age gaps of consumers. Now from when the issue of unhealthy food graph arises, this pull McDonald 's to focus on some of healthy food too at their franchise. Now they add many healthy food stuffs in their menu. Healthy Food Present there: McDonald’s at their franchises now offer several healthy salads, likely many of them are made up with chicken, vegetables and fruits only.
McDonald’s is the world’s largest restaurant chain, serving a total of 69 million people a day at 34,000 restaurants worldwide. While facing a tough competition, McDonald’s has chosen to launch a new product to sustain competitive advantage as well as to attract customers in the ’18 to 32 years old’ range, which they have struggled with up to today. They launched the McWrap on April 1, invented by the 47 years old vice president and executive chef Dan Coudreaut. The McWrap is meant to be a healthier choice than the products McDonald’s are in general known for, as well as to compete with competitors such as Five Guys, Subway and Chipotle. However, people assimilate McDonald’s to junk food unlike the ”Subway buster”.
Its mission is to be the best company for all of its employees and deliver services with superior operational system for all customers. McDonald's has a commitment to provide customers high quality products, served quickly with a smile, in a clean and pleasant environment at an affordable price.