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Analysis Of Sun Zi's Art Of War

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“Those who are able to win must attack.” This theory is excerpted from Sun Zi’s Art of War: Disposition of Army. The theory follows by the explanation, “Attack when there is a superabundance of strength; Defend when there is insufficient strength.” Attack when it is able to win, defend is to avoid loss from the enemy. Since ancient times, people tend to attack others nation in order to enlarge their own nation. There is no win-win situation in the war, so people must well planned before attack others nation in order to get success in the war.

Philosophy “Those who are able to win must attack” brings the explanation “Attack when there is a superabundance of strength; Defend when there is insufficient strength.” Attack when there is a superabundance …show more content…

Let take Maxis as an example, a mobile phone service provider started since 1993, leading mobile communication service in Malaysia with over millions of mobile subscribers. Maxis company’s mobile service has provide two services which are a postpaid under its original brand and a prepaid under the Hotlink brand; establish by synergistic value, the uses of two different brands have brought Maxis to success in the prepaid business while maintain the post-pay portion of growth. Besides, Maxis have deliver the new product and services, Maxis 3G, in July 2005. This has bring Maxis led the Malaysian market and it was the first-launch 3G services in Malaysia at that time. Maxis also become the world’s first who use high-speed downlink packet access (HSDPA). Now, Maxis already become the “No.1 for 4G” in Malaysia as they provide the fastest speed of LTE networks compare to others mobile phone services provider such as Digi, Celcom, U-mobile etc. Maxis had applied this theory by keep on upgrading its …show more content…

Maxis have provided a special offered which is “Maxis trade up” (Maxis, 2016). This offer used to trade in your old device to enjoy the latest range of devices starting from Maxis One Plan 128 and above. The plan has included a data pool up to 20MB and unlimited calls & SMS. Customer who want to have a trade up must make sure that they have fulfill the criteria of phone who made by Maxis. This offer has also brings customer to get the best value of their old phone and get the latest smartphone at no extra

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