Analysis Of Thomas Frank's Commodify Your Dissent

252 Words2 Pages
In “ Commodify Your Dissent” article, Thomas Frank shows his point which is based on the American cultural ideas in the 1950s. It has a lot of difference between two lifestyles such as fashion, education, and technology.So that, I agree with Thomas Frank’s contention that marketing no longer promotes conformity but, rather, promotes “never-ending self-fulfillment” and “constantly updated individualism” (paragraph 6) because humans’ trends ,interest, and culture is always changes by the time. When the humans ‘ lives develop increasingly, humans ' needs gradually improve. Comparing to 1950s, the technology in modern life is developed significantly, so advertisers also have to change to match consumer trends to get their attention. In addition,
Open Document