Ashok Leyland Swot Analysis
Course: International Business Environment
Title:
Internal Environment Analysis of Ashok Leyland
INDIAN INSTITUTE OF MANAGEMENT
LUCKNOW
27 January 2015
Submitted to : Professor K G Sahadevan
Submitted by: Sunil Kumar Mourya PGP30061 Section-B
Contents
• Executive Summary………………………………………………………………………………………………….2
• Industry Profile…………………………………………………………………………………………………………3
• Company Profile……………………………………………………………………………………………………….3
• Mission & Vision……………………………………………………………………………………………………….4
• Business Philosophy & Policy…………………………………………………………………………………….4
• Value system……………………………………………………………………………………………………………..4
• Management structure & Nature………………………………………………………………………………5
…show more content…
Vision:
Achieving leadership in the medium/heavy commercial vehicle manufacturing segments of the domestic market and a significant presence in the world market through transport solutions that best anticipate customer needs, with the highest value -to-cost ratio.
Business Philosophy & Policy:
Ashok Leyland is committed to realize client satisfaction by anticipating and delivering superior price to the client, through the products and services offered by the corporate and suits statutory necessities. Towards this, the standard policy of Ashok Leyland is to form continual enhancements within the processes that represent the standard management system, to form a strong potency in achieving expressed objectives leading to:
1. High quality products and services offered by the corporate.
2. Efficient utilization of Human Resource to contribute to quality and progressive up gradation of their information and skills as applicable to their functions.
3. Proper engagement and involvement with suppliers and dealers within the mission of the corporate to deal with customer’s dynamical needs, wants and protection of the
…show more content…
ORGANIZATION CHART OF M/s. ASHOK LEYLAND LTD.
The restructured organization at Ashok Leyland promises to offer world-class technology that is relevant, appropriate and affordable. The moving force behind this is its R&D that has always been an area of prime focus. In an atmosphere that nurtures creativity and innovation, the 1000+ Product Development team seeks to harness and adopt technologies that provide value to customers as well as address safety and environmental issues.
Ashok Leyland’s vehicles have become synonymous with the qualities of reliability and ruggedness. Apart from a modern CAD set-up and a Computer Testing Laboratory, it has a comprehensive array of test tracks for vigorous testing of prototypes in the most demanding of conditions.
The R&D and technological advancement has help AL launch several innovative products in holistic automotive
Nt1330 Unit 2 Health And Social Care
103 Words | 1 Pages- working with working staff to set up strategies, models and frameworks. - Setting client administration measures & assuring that the current standards satisfy the customers & helps retaining them. • Coordinating with the workers themselves can help effectively in setting appropriate models for the procedures & systems because they are the ones who interact directly with raw materials and producing the products, so they would know better if anything in manufacturing needs improvement or so. • It is important to satisfy the current customers in different possible ways in order to retain them which eventually leads in attracting more customers as well.
Compare And Contrast The Economic And Social Changes Of The 1920's
805 Words | 4 PagesWith this system, workers only needed to know how to build one part of the car. The manufacturing of one Model T changed from 12
Allegro Automotive Case Analysis
1681 Words | 7 PagesThey worked with suppliers to re-engineer the car parts to be used on different models and thereby to reduce the complexity and cost to manufacture their cars. Furthermore, Allegro Automotive is expanding their market reach by building a manufacturing facility in the United States to take advantage of new tax laws. They are expanding into new markets by building electric cars as well as traditional fuel platforms. In order to become more responsive to changes in the industry, Allegro found it beneficial to bring the design experts and the safety testing team together.
Premier Inn Swot Analysis
1718 Words | 7 PagesPremier Inn is a famous British hotel brand with over 700 facilities worldwide. Being founded by Whitbread in the year 1987, the company is the result of a merge between Premier Lodge and Travel Inn. Premier Inn hotels operate under the strategic partnership between the leading international companies and Britain’s leading hospitality firm Whitbread PLC. This allows enhancing the popularity of the Premier Inn brand all over the world.
Atha Corporation Executive Summary
791 Words | 4 PagesExecutive Summary Here at the Atha Corporation, our main objective goals for the upcoming fiscal year are too; double our sales and increase our consumer market, increase employee productivity among our current employees, and to hire several new employees for each department to add to the sales and productivity for the coming year. The Atha Corporation has secured financial backing from a venture capital firm that will be allocated appropriately amongst each department to aid in the efforts of our future sales goals. Our management team is imperative to the implementation of all new ideas. All department managers are working together in conjunction with the Human Resources Department to ensure the proper management, performance, and moral amongst
Tesla Motors Essay
1736 Words | 7 PagesTelsa Motors places significant emphasis in the integration of service, software and hardware in their car production.it is
Swot Analysis Paper
964 Words | 4 PagesSWOT Analysis Before we implemented our opioid addiction and rehabilitation service, it was important for us to examine what obstacles we might face and need to overcome as well as what we might be able use in our favor to help with our service. We performed a SWOT analysis to help identify the external opportunities and threats that were present as well as our internal strengths and weaknesses so that we might more efficiently jumpstart our service. External SWOT Analysis
Saic Swot Analysis Paper
423 Words | 2 PagesDr. J.R. Bester founder of Science Applications International Corporation (SAIC) is headquartered in McLean, Virginia and employ 40,000 people in 2013. This Aerospace and Defense industry offer products and services in the system integration, technical services and solution and scientific engineering. SAIC strengths are their loyalty they have from their clients by proving their customers with innovative merchandise that put the company ahead of others in their industry, with management marketing teams improving services through services and merchandises increasing company growth. The distributors that the support the company provides the company supplies are better than their competition (A, 2012).
Forever 21 Pest Analysis
901 Words | 4 PagesIntroduction Forever 21 is a clothing brand that is based in many countries. Most people would be very familiar with the brand as it caters to them in terms of a fashion retailer. The country that will be in this report would be in Singapore and the purpose of the report is to perform an environmental analysis on a company. The structure would be an introduction, followed by company background, country background, PESTEL analysis, porter’s 5 forces, strategic recommendations and conclusion.
Motivation Case Study: Enterprise Rent-A Car
917 Words | 4 PagesThe enterprise’s competitive advantage is their excellent customer service which requires “highly motivated staff” in order all of tasks required to provide the service with high quality. The enterprise has its own culture which
7-Series Project: The Root Cause Of BMW Quality Issues
723 Words | 3 PagesBMW The 7-Series Project (A) AGENDA 1) Abstract/Executive Summary 2) Problem Statement 3) Case Analysis 4) Alternative Solutions 5) Recommendations 6) Limitations 7) Appendix Abstract/Executive Summary • To explore the BMW decision about how to manufacture the Prototype vehicles. • Previously, BMW prototypes were handcrafted at the company by skilled artists. • There is a proposal to change the process and make prototypes inorder to better understand the issues that may arise during final production phase.
Marketing Segmentation Of Mercedes Benz
916 Words | 4 PagesThe customers of Mercedes Benz look for products that have certain benefits that hold value for them. Therefore, in terms of benefits sought, they seek for high-end integrated technology and functioning of the car, along with consistency in performance and most importantly they will look to purchase cars that will offer high sustainability and reliability. The Mercedes is purchased among customers that heavily use the product on a daily basis. As mentioned in the demographics segmentation section that people who purchase these cars are in the high income class group, which means that these customers will regularly use a mode of transportation to travel to workplaces.
Volkswagen Positioning Strategy
799 Words | 4 PagesThe Strategy for VW it is focusing on positioning the Volkswagen Group as a global economic and environmental leader among automobile manufacturers. To achieve the goals the company has defined the most important objectives that it needs to meet to be the most competitive car manufacturer in the world and the goal is to make Volkswagen the most successful, fascinating and sustainable automaker in the world. • Volkswagen intends to deploy intelligent innovations and technologies to become a world leader in customer satisfaction and quality. We see high customer satisfaction as one of the key requirements for the Company 's long-term success. • By reducing the sales price and reintroduce the brand into those countries where its position is weak; the U.S.,
Porsche Porter's Five Forces
2452 Words | 10 Pages1.1. Positioning the company – Competition Porsche Automobile Holding SE, usually shortened just to Porsche, is a German holding company with investments in the automotive industry and has about 18,000 employees all over the world (Porsche, 2014). The main competition for Porsche’s high-end cars like the 918 Spyder or the 911 Turbo or Turbo S is arguably from Italian specialty automaker Ferrari. In similar demographics the brands appeal through traditionally vehicles to quite different personalities.
Pizza Hut Supply Chain Analysis
2323 Words | 10 PagesPizza Hut was established by Dan and Frank Carney in Wichita, Kansas, USA in the year 1958. Pizza Hut Inc. is one of the prevalent pizza companies worldwide. It was a subsidiary of Pepsi Co Inc. from the year 1977 – 1997. It is a wholly owned subsidiary of YUM! Brands since 1997 to present.
More about Ashok Leyland Swot Analysis
Nt1330 Unit 2 Health And Social Care
103 Words | 1 PagesCompare And Contrast The Economic And Social Changes Of The 1920's
805 Words | 4 PagesAllegro Automotive Case Analysis
1681 Words | 7 PagesPremier Inn Swot Analysis
1718 Words | 7 PagesAtha Corporation Executive Summary
791 Words | 4 PagesTesla Motors Essay
1736 Words | 7 PagesSwot Analysis Paper
964 Words | 4 PagesSaic Swot Analysis Paper
423 Words | 2 PagesForever 21 Pest Analysis
901 Words | 4 PagesMotivation Case Study: Enterprise Rent-A Car
917 Words | 4 Pages7-Series Project: The Root Cause Of BMW Quality Issues
723 Words | 3 PagesMarketing Segmentation Of Mercedes Benz
916 Words | 4 PagesVolkswagen Positioning Strategy
799 Words | 4 PagesPorsche Porter's Five Forces
2452 Words | 10 PagesPizza Hut Supply Chain Analysis
2323 Words | 10 Pages