The core activity of the company is prospect, extraction, refining and oil production. Other important businesses are distribution and transportation of oil. Oil giant also manufactures petrochemical products. (BP, 2010) BP as a global multination company has a great power and influence and that is why the company should also take care about society, environment and etc. According to Dai Jones ( BP, 2004) the company consider itself to be one of the most innovative and progressive in the industry, that it is not just an oil company it is sustainable energy company.
Climate change has been raised as a problem both on the domestic and international levels in the United States, and Green Theory can be used to help explain this growth in awareness. This has led to programs such as the Environmental Protection Agency sponsored Clean Air Act, which determined that carbon-dioxide and greenhouse gases were harming the general public. Policies such as the Clean Air Act although it mainly focuses on the wellbeing for humans would still fall under the concept of Green Theory for it is considered a governmental approach to the environment or the non-human resources and falls under the pillar of taking
Firms which are managing environmental affairs their relations with consumers, vendors, regulators, and other industries are increasing and improving their sustainability to the success. The environmental strategies include developing green business, divesting environmental-damaging business, Struggle to become low cost producer, through energy conservation and waste minimization, and implementing different strategy through green product features. The firms can include environmental representative in their board of directors, announce bonus for the favorable environmental results, establish environmental oriented objectives, include environmental values in mission statements, and provide environmental training program for firm managers and employees. WHY FIRMS SHOULD “BE GREEN” The consumers now demand for the products which are environmentally safe and having high packaging. Firms can be protect the natural environment demand by the public.
In the recent years more and more companies in the retail and food industry are concerned about the environmental consequences of their action and also the social ethics for the people involved in the production process. This is a shift from the philanthropic actions companies used to take in 1970’s and by following basic international standards to a ‘business case’ perspective of CSR (Customer Social Responsibility). According to the World Business Council for Sustainability Develpoment ( WBCSD) CSR is: ‘’ the commitment of business to contribute to sustainable economic development, working with employees, theirfamilies, the local community and society at large to improve their quality of life’’ (World Bank, 2002) According to TBL (TRIPLE
We can take our learned knowledge and present our ideas to companies and try to get our message across to them, to create a difference. We stake our professional reputations on others desire to prove that triple bottom business model enhances a company’s brand, market value and financial future. My friend is doing is masters in environmental engineering. He is very passionate about making sure our planet stays healthy and safe from all these man-made technologies companies use. He cares about how the amount of greenhouse gases has began to increase over the past couple of years.
Although currently methods of obtaining energy may not significantly alter lifestyles throughout the world, society needs to remain attentive to consequences of non-renewable energy and seek productive ways of accessing renewable energy to help improve the environment and conserve fossil fuels. For many years, fossil fuels provided a cheap and reliable source of energy, but in recent years, scientists began to question the safety and supply of the energy sources. Many scientists attribute the controversial topic of Global Warming to the high amount of carbon released from fossil fuels. If Global Warming concerns scientists about the environment, one of the options to reduce the amount of Global Warming stems from a transition to renewable energies. Along with the environmental effects of fossil fuels, rates at
If stakeholder believes that company is responsible to the environment, the relationship between company and stakeholder is stronger. Thus, company will manage to gain stakeholder support (Gray et al., 1996). Company that provides more environmental disclosure will increase the company reputation, attract potential investor and attract potential consumers. This is because when company is being environmentally responsible, it shows that companies are actually fulfilled their stakeholder
Coca-cola is very committed to developing its business sustainably while respecting the environment. They are also committed to innovative and clean energy. Since 2010, they have been consistently reducing the carbon emissions and water consumption. Sales and operations Coca-cola has been establishing clear category and right product at the right price to favour the occasion which is called (OBPPC (Occasion, Brand, Package, Price and Channel) strategy. The OBPPC is the strategy offered to suit their customer’s needs, which has been helping capture people’s disposable income faster than its competitors, innovation allows the company tap into the less price-oriented experience and growing the revenue.
Alternatives and Evaluation ________________________________________ A. Selection criteria The triple bottom lines may serve as the foundation for green business, allowing firms like Patagonia to evaluate its business strategies in a more comprehensive manner, to take more stakeholders into account and can potentially contribute its sustainability. It also align with Patagonia’s business objectives including the followings: TBL Objectives of Patagonia Planet Reduce environmental harm Profits Achieve 10% sales growth People Educate the public B. Alternatives 1. Product Recycle Initiative with refined scope One of the possible solutions to the above issues is to continue with the Product Lifecycle Initiative, but with a refined scope.
The intention of running this plan is to raise profitable growth for their brands, and also reduce costs and fuel innovation at the same time. It shows that the USLP has provided benefits as it emphasises on human health and this may help more than billion people by year 2020. Moreover, Unilever Plc is an environment friendly company by achieving zero non-hazardous waste to landfill from plants, and continuing to enhance significant reductions in the greenhouse gas (GHG). They also introduced their new version of Dove Body Wash bottles which help in waste reduction. Furthermore, they run across four categories brands by growing their brands in order to maximize the shareholders