CRM (Customer Relationship Management) The key to success is finding a way to exceed client’s expectations. So, the hotel must keep track their client’s behaviour to maintain the relationship. Previously, The hotel uses manual way to collect customer information such as personal information, their previous booking, when and how long they stayed at the hotel, etc.
It allows users to find and book a hotel at the best price. Plus it includes a global positioning and search function on an interactive map. Application provides an access to customer’s account and even offline Trip Advisor notes and comments. In addition there is reservation reminder two days before guest’s stay. The significant growth in the latest-generation smartphones are helping to make the telephone an essential solution for booking a hotel room.
The functions of website should be able to be accessed on mobile phone or tablet. Function of the website should allow their customers to make reservations online through the website. Amongst other functions website would enable customers to make a hotel reservation, print reservation receipt or delete reservation and rebook. A budget of $100000 has been accepted for the entire project to be initiated and a deadly of project is due in 6months.
Additionally, existing registered hoteliers can avail additional services by logging in Trivago website. Visit sign in page to proceed. Similarly, new hoteliers can register on Trivago and submit the information about their hotel by visiting the register now for free page.
Introduction In today’s hospitality competition reached critical levels, as more and more successful organizations appear, each offering a more unique and innovative service for its customers. Therefore hospitality companies are on a constant struggle and focus on improving the existing service, or even developing new services that could better appeal to their targeted customers. One of the prosperous companies that controls a large share of exquisite properties is MGM Resorts International. In any resort or company, managers should be aware of their strengths; weaknesses, threats and opportunities in order to became better each year.
Put simply, it means that if a certain managerial style or conditions are applied then individuals will respond in a predictable way. The major characteristic of the hospitality industry is the role of people and the direct contact and interaction between staff and customers. This being said, the classical theory is not satisfactory in Hilton Hotels case. The human relations’ theory proposed by Elton Mayo and his experiments states that because organizations are composed of humans, focusing on human need and motivation is the way to bring the optimal output.
“Digital technology is expected to reach the traditional image quality. Powerful software enables the producer to use more special effects at lower cost and reduce the risks involved in the production of a film” (Casassus, Wei, 2010). 18.104.22.168 Marketing and Customer Service Both Cinemark and AMC provide online services to enhance their marketing abilities to their customers such as using smartphone applications, which enable their customer to access to showtimes and tickets for any theatre in the United States and getting coupons and rewards.
attempted to analyze how meeting planners perceive the performance of a hotel’s meeting services across four different stages of meeting planning including sales phase, pre-event phase, event phase and post-event phase; and how such perceptions can develop their overall satisfaction. By using a dynamic model of meeting planners’ satisfaction, it has been found that the event-phase performance was most important to the overall satisfaction of the meeting planners holding meetings in hotel. One year later, Lee expanded the study to address the needs of both sides, the demand side of the industry, the conference organizers and the supply side, the hotel managers. This study also explores operational issues that hotels hosting meetings commonly face. The findings of this study conclude that there are definite differences between the meeting planner and the hosting hotels with regard to requirements necessary and the existing problems that occur when hosting a
Apple offers number of great features, the Airdrop features allows the user to share the files across all apple devices. This is a great and favorite feature for many of the customers. Windows do not have this feature. The new OS X allows users to send SMS and make calls to any mobiles using your mobile phone number. Another good features is in apple is that if you have typed an email on mac OS X not sent yet, you can pick this up in iPhone and continue from there.
In every industry there some responsibility of staff and they have some roles. As in hospitality industry there are some roles and responsibilities of staff. General Manager:-The main responsibility of general manager managing a hospitality establishment. The general manager also implements the policies to activities their objective. The general manager do efforts for their company to achieve the goal.