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Bamboo Marketing Objectives

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WDBE : Marketing
College of business
Assignment 2
Part B
Submitted to : Mr Rocco
Submitted by: Sarbjit singh
Student ID : 4497259
Diploma of business (enterprise)

Marketing objective
For every business the main goal is to increase the profit of the company or a business. For a restaurant the marketing objective is to increase the sale with less number of inputs and more number of the outputs.
The marketing is different from the sales. Marketing is much before and after than the sales. As before sales the demands and needs of the customers are taken into consideration. While, there is satisfaction of the customers which play an important role after the sale.
The marketing objective is to satisfy the demands of the customers and make …show more content…

It is like ready to eat food made by the restaurant. There is a school near to the restaurant and the lunch orders are made by the schools from the restaurant for the Asian students studying in the school. Many Australian people also like the food the restaurant provide, So for the bamboo restaurant the target market is thus the young people, kids and old people and some of the …show more content…

Proposed Market strategy :
Market strategy used by the business is to increase the sales of the company. The business is making the strategy to improved the profits.
The proposed market strategy by the business are 4 P’s That are Product, Price, Place and Promotion. The target as we have set to achieve in the first month sales turn over is $50000

Innovate new food items in the menu as for the customer preferences and tastes.

The way the restaurant is working opening the new strategies of
4 P
That are
Product : The stuff that business sale
Place: The place where the business is situated
Price : The price at which it offer a services and products
Promotion: Advertisement is the way of promotion of the business.

These all things are in the hands of the restaurant. There are 5 M’s also necessary for the restaurant
That are Men, Money, machinery, method and material.
Bamboo restaurant has got plenty of all stock without any fear to run the business successfully.

Environmental/industry

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