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Banana Swot Analysis

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Lady Finger Banana is a banana family, which is a herbaceous. The stems are single, straight, parallel, large flat and have a comb. The Bananas have a delicious taste and soft smell unique as a fragrant. The origin is in tropical zone (Southeast Asia). In Thailand, these plants can be grown all over the region and every season.
Bananas are the major export fruit in Thailand, the volume and value of exports increase every year, which is a significant factor earning income for rural businesses especially in developing countries. Bananas have been becoming a popular fruit because taste is good, sweet, soft, the size of the fruit is not too large and coming with high nutrients. In addition, Thailand is the suitable place to grow up banana plants, with …show more content…

Moreover, this will help the corporate executives know the changes that occur outside the organization. What has happened and future trends? These data will be very useful for determining vision, planning strategies and applying with the currently situation.
Value Chain is a strategic tool for analyzing the business 's activities with clear goals for value development to achieve the maximize performance such as efficiently planning, supporting, operation, inventory, transportation and distribution’s processes. The cost of production or the cost of the company is significant or competitive advantage compared to competitors as well. Therefore, the entrepreneurs will use those tools for reducing and controlling the production cost. Furthermore, the activities of banana’s businesses will be considered since planting to consuming by customer. Moreover, the entrepreneurs will apply an innovation as a biotechnology to add value and quality of the bananas (Food and Agriculture Organization of United Nations (FAO) Nigeria Country

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