Bb Business Case Study

Technical expertise needed by salesperson
Technical expertise means having very high knowledge about the technology, and as a salesperson, it is very important, so the sale can be effectively done without any error. Therefore, BCE needs a technical team to give technical assistance to the business customers. The technical team need to know the following:
• They should know all the features of their product and their benefits to the customers and how their product is different from others and what specialty it does have which others do not have.
• They should know about all the different plans it offers and what are the benefits for the customers.
• They should know the terminology and should know how to explain the plans.
• They should have to boost operational efficiency.
Here are some features and benefits of BCE, which includes the following:
Sr. No. Feature Benefit
1 High Network and internet Provide efficient network coverage through out Canada with high speed.
2 Private network It helps for

BCE identify their prospects through:
The size of the business - BCE identifies prospects according to the size of business that weather it is small scale or at an enterprise level.
Location - Location is another important factor to identify business and to identify prospects according to the best location.
Social network - Networking is the main root of the business, because through social networking like Facebook, twitter, LinkedIn and Google plus we can reach to the qualify the prospect because through it we can come to know about the needs of the customer and in this way, we can show our business and recommend our products to the entire audiences.
Network events and tradeshows - This is very effective way to find prospects because in common market we meet and talk face to face and find our prospects.
V) Developing a Presentation