Be You Character Analysis

A 2016 advertising campaign for an Indian clothing retail website proudly names itself “Be You”—a campaign, which it’s creator envisions as “breaking stereotypes” in order to allow the bold and brave youth of today to create “a personalized fashion statement”. Clearly, there is a need to promote the idea that not only do one’s choices make them ‘unique’, but also that by allowing one to ‘personalize’ the way they look through the clothes they wear, there seems to be a clear attempt to materialize a distinction between what is ‘me’ (or, in this case, ‘you’) and what is everyone else. When this advertisement tells one to “Be You”, what it also seems to essentially say, is that “you” are a distinct, unique identity, and your choices in clothing must represent these differences between “you” and everyone else.

The most

There is one face that ‘belongs’ to Viola as well as Cesario, there is one voice that speaks as Cesario as well as the thoughts of Viola, but it is the ‘habit’ or the attire that seems be the basis on which both are divided. Cesario remains a ‘boy’ till the play’s end since ‘he’ is dressed in the garments that identify ‘him’ as masculine. To be established as Viola, who is ‘female’, ‘he’ must change into the garments that prove that Viola is a ‘she’, and that Cesario is, in fact, Viola. There seems, therefore, to be a clearer division between Viola and Cesario, than between Viola and Sebastian, despite the fact that Viola and Cesario are supposed to be one person, and that Sebastian and Viola are supposed to exist