Benefits Of Tourism In Thailand

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Nowadays, developing countries are stimulating to develop the tourism industry to increase the revenue and economic growth. One of the counties that used tourism industry to develop for a long time is Thailand. There is a tendency to think that tourism industry of Thailand is beneficial because it impacts the national development. Other benefits gradually comes after the economic effects, these benefits that are regional development, the cultural diffusion and the good image in worldwide countries. In addition, Thailand is well-known as ‘the land of smile’ so many tourists are interested in the culture and destinations. Some tourists want to experience the culture heritage of each regions of Thailand. There are several advantages that could be gained from tourism.
Thailand is one of successful countries in the tourism development. According to the Bank of Thailand’s tourist arrivals statistic, the foreign tourists averaged 24.8 million in 2014. The tourism has been promoted by introducing campaigns with slogans such as “Visit Thailand Year”, “Amazing Thailand”, “Unseen Thailand”, and “Thailand: the Gateway to Indochina” and the recent tourism campaign is “2015 Discover Thainess Campaign”. The tourism authority of Thailand (TAT) explains the definition of Thainess that the hospitable character of the Thai people and the unique tourist destination that base on the traditions and beliefs in Thai people’s everyday life. The concept of mix of culture and traditions “Thainess”

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