TRINITY HOUSE PALM-LAKES page1 FRANCHISE ARTICLE RESEARCH TERM: 1 (13 February 2018) LUTHANDO NZUZA BUSINESS STUDIES GRADE 10 “BURGER KING ADMITS IT HAS BEEN SELLING BEEF page2 BURGERS AND WHOOPERS CONTAININNG HORSEMEAT” Burger king has finally admitted that they have been selling burgers which contain horsemeat in them. This franchise have been denying these claims for the past two week’s straight. A thorough amount of tests have been run on their patties through the weeks .this franchise was suspected to be covering up so they would get a new meat supplier for their franchise in time to cover up for their scandal. Burger king has finally admitted to the claims of selling burgers which contain
Why is this important? Because the introduction of processed and sterilized foods, anti-biotics, and other drugs and environmental toxicants into our systems has ruined the natural balance we were generated to have, simply. Do the foods that you consume together actually matter? Certainly it does. Every thing, I mean all the processes (negative or good) begins whenever our digestion system starts to process meals which we eating.
Can low prices really come at a high cost? Is it fair for corporations to implement policies that force privately owned franchises to sell goods at a loss? This question was asked in 2009, when The National Franchise Association (NFA) filed a lawsuit in Miami-Dade County against the Burger King Corporation over the pricing of products on this value menu, specifically its $1 double cheeseburger promotion. The NFA, which represents 80 percent of Burger King’s U.S. franchise owners, said the $1 promotion forces restaurant owners to sell the quarter-pound burgers with at least a 10-cent loss. Analysts disagreed on what the promotion would cause – while some believed the promotion would increase traffic and sales, others thought that while traffic
Analyze critically the external environment of the industry in which McDonald’s operate in India. What were the industry pressures that McDonald’s faced? The practice of eating home cooked food has been deeply ingrained into the minds and lives of people in India and as a result changes in eating habits were earlier slow. But with the increase in the number of nuclear families and the desire of Indians to taste Western food has led to the rise of fast food industry in the country. The industry is mostly dominated by McDonalds in the country.
BUSINESS STUDIES GRADE 10 – ARTICLE RESEARCH TASK 2018 ARTICLE 1: Burger King admits it has been selling beef burgers and Whoppers containing horsemeat. The issue at hand is that Burger King – which makes annual revenue of 4.05 billion net income a year and also has more than 18 000 restaurants in 100 countries – has been selling burgers and Whoppers which contain about horsemeat which was bought from one of their suppliers, Silvercrest. This breaches their 100% beef promise to their customers around the world. The company only admitted to this disgrace after 2 weeks of them being accused of the mess they have created even though they kept lying, assuring their customers that their products were not involved. This scandal has made many of Burger King’s customers very angry, disgusted and disappointed and this has destroyed the trust that the customers have for
The number of chain restaurants built corresponds to the obesity epidemic that happens around the world, and curing obesity is a difficult task. A major theme discussed in Fast Food Nation is diet, nutrition, and food safety. The McDonald 's corporation, founded by the McDonald brothers in San Bernadino, California and franchised by Ray Kroc in the 1960s, had developed a new system of food production with their new and improved “speedee service system”, machines designed to mass produce food, eliminate the need for skilled short order cooks, lower the costs of menu items, and increase the volume of sales. Along with the speedee service system, McDonald’s had begun purchasing beef from a number of meatpacking plants such as ConAgra, IBP, and
Out of the seven he mentioned, Burger King uses at least two of the frameworks. Essentially, a frame is the decision maker’s understanding of ‘the acts, outcomes and contingencies associated with a particular choice’ (Kahneman & Tversky, 1979). Framing of choices is an extremely well researched area mostly based on work of psychologists; the key is to understand that the possibility of a loss has a far greater impact on decision making than does the possibility of an equivalent gain. Burger King went head on with McDonald’s, however the organization took calculated risks. To attract the Big Mac fan base, BK overcame the comfort added by the status quo in its message and emphasized the positive gains of switching brands.
4. Global presence – Since setting up its first outlet in 1953, burger king has focussed more on local customers rather than trying to establish its brand across countries. Because of this, it has lesser international appeal. Its late entry in India stands testimony to this fact. Roughly 65% of its outlets are in the United States, which is risky because if the US economy faces a slowdown, more than half of Burger King’s operations is affected.
Customers also get their own drinks while they are waiting for their meal. In early 2000’s Burger King saw a downturn , when grievances were publicly aired by major franchisees. Since then, the chain has seen different ownerships and has jumped on and off the public markets for a few years. During this time its competitor McDonalds expanded its line through Mc Café which has specialty drinks that included different coffee drinks, ice cream shakes and fruit smoothies it also had wraps and salads for people who were conscious about their
The spread of American way of life had influenced McDonald to enter the international market. ``Globalization is the inexorable integration of markets, nations, states and technologies to a degree never witnessed before’’ McDonald always been criticized on the ground that the government think that, McDonald is disrupting the culture especially according to China. Back to 1990 where to British activists, David Morris and Helen Steel had distributed leaflets stated that `` What is wrong with McDonald?’’ in the street of London. Few days after that incident, McDonald wrote a replied letter to Steel and Morris, asking them to apologize. McDonald sued Morris and Steel for libel in a case known as the MC Libel