King Admits It Has Been Selling Beef Burgers And Whoppers Containing Horsemeat

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BUSINESS STUDIES
GRADE 10 – ARTICLE RESEARCH TASK 2018

ARTICLE 1:
Burger King admits it has been selling beef burgers and Whoppers containing horsemeat.
The issue at hand is that Burger King – which makes annual revenue of 4.05 billion net income a year and also has more than 18 000 restaurants in 100 countries – has been selling burgers and Whoppers which contain about horsemeat which was bought from one of their suppliers, Silvercrest. This breaches their 100% beef promise to their customers around the world. The company only admitted to this disgrace after 2 weeks of them being accused of the mess they have created even though they kept lying, assuring their customers that their products were not involved. This scandal has made many of Burger King’s customers very angry, disgusted and disappointed and this has destroyed the trust that the customers have for …show more content…

Workers in the factory were picking up meat that was dropped on the floor and mixed in with the new meat. Other suppliers have been updating best before labels on the expired products, using repackaged old chicken and beef and thereafter putting new expiration dates on the packages and that expired meat was sold to McDonald’s, KFC and Pizza Hut. The expired meat was supplied by Husi Food Co Ltd and a sandwich restaurant named Dicos has stopped using sausage patties from Husi Food Co Ltd reason being that they supply expired meat. Now that they know that they have been supplied with expired meat they can’t carry on selling these products to their customers so McDonalds had to seal and throw away 4500 cases of pork, chicken and beef. McDonald’s faces a really big problem as they are short of meat and won’t be able to sell and satisfy their customers. Loss of customers, small profit and a decrease in sales are some the things McDonalds and KFC in China had to

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