Diversity Case Study: L Oreal Case

L’Oreal Case Study

What is the core problem described in L’Oreal case? What do you think are the root causes of the problem? What would be good solutions to the problem(s) you identified?

Diversity for L’Oreal has been the driving force behind creativity and innovation, and has been key to their success since their inception, however it has not been equally implemented in all regions of the corporation. The core problem illustrated in the L’Oreal case was the inability for head management to effectively convince and train their global managers to embrace the company’s core values of diversity and to transfer it to their own subsidiary.

The purpose of this case report is to analyse the three root causes of the core problem: cultural differences between countries, an organisational structure consisting of subsidiaries that operate independently, and inadequate consistent communication between headquarters and subsidiaries; and to provide recommendations for the future.

Cultural differences between different regions

The primary root cause of the problem is the inherent cultural differences among the various

Overall, managers would feel more supported by L’Oreal S.A. and would be more likely to implement those strategies, ultimately increasing the effectiveness of L’Oreal’s diversity strategy around the world.

Syed and Ozbilgin (2009) argue that without a multi-layered understanding of national context and culture and its effect on its approach to diversity, diversity practices cannot be implemented successfully. Knowledge of these different attitudes towards diversity should provide companies with a baseline to build their HR practices and the policies or training programs they choose to implement (Traavik, Adavikolanu, 2016).

Organisational