Business Case Study: Zappos's Customer Loyalty Company

Describe J.C; Penney 's culture before and during Johnson 's time in the organization. What were the attributes that Johnson changed, and how did this impact the culture and success of J.C. Penney?

Have you ever wondered what the organizational culture was for Ulta Beauty? If their staff members are a priority to them? We see many different companies hold contrasting standards on how they treat their employees, but does anything make Ulta stand out? That is what I will be looking into today. The organizational culture of Ulta Beauty.

Organizational culture is the foundation for organizations to strive and maintain success. Its structure of standards, include planning of human resources, management, health and safety, and the like. Organizations depend on these tactics to gain revenue, marketing strategies, and satisfaction of employees, and build relationships. Management should also be involved to create positive work environments, demonstrate great attitudes, and effective communication to its employees.

Attitude is an aspect in co-workers that can be influenced more directly that values and emotions. Attitudes, values and emotions all work together to influence workplace behavior, satisfaction, and commitment; furthermore attitude can be positively or negatively influenced to a greater degree than values and emotions. Values and emotions are

The first I encoutered was my football coach during 2 years, I was 18 years old, and we were in the first regional league. Our team has always been average. The coach was new in the club, so we didn’t knew him and he didn’t knew us, however he has a long experience in other clubs. We’ve quickly understood that he was very directive. Just after the summer camp he made some radical chances on the team, selectionning players that wasn’t used to and changing position of some others. As a new coach he didn’t know who was used to play in the first team during the previous years and who was not. Most of the others teamplayers tryed to convinced him to make changes but he didn’t want even some parents of the players who were put by side had tryed to convinced him but he still didn’t move. Before the first match, the coach explained to the team that if we were here it was because we worth it, not because of the tradition or the friendship. And he set hard goals for the year. Even if we were sceptical at the beginning, we needed to admit that he wanted us to be better and he was working a lot for that. He made a special summer camp, radical changes in the positioning of certain player to fit his tactics and so on… He also give to every player specific goal and preparation to get better. We were young and it was really good to feel manage like that. Because we finaly

The culture of a company is one of the most important and sometimes overlooked factors in an organization. The culture can increase employee engagement and increase productivity which will allow a company to reach its goals, “From productivity and engagement in the organization’s day-to-day, to an employer brand that naturally fuels recruiting efforts, to creating a lasting brand that customers immediately recognize, there’s no escaping it – culture radiates outward into the marketplace” (Straz 2015). The culture can have a great impact on the employees. Employees thrive in a positive working environment and the ability to engage with their managers without fear of retaliation. When a company creates a

Does Zappos effectively focus on stakeholder happiness, and how does this approach affect the ethical culture?

Customer relationship management is mainly about building relationships with a company’s targeted profitable customers and maintaining that relationship through delivering customer value, as in how a consumer perceives a certain product and values it enough to buy it rather than buying the competitor’s product, and delivering customer satisfaction where the product meets the exact expectations the consumer had actually expected from the product or more, but not less.

Markides (2006) explains that disruptive business models are strategies implemented in a company which enables it to outshine the competitors in an individual market. The disruptive model focuses on distorting the existing market and making the customers prefer the new business as opposed to the others (Magretta, 2012). Disruptive business models may include offering higher discounts, after sales services and premium products. Such a model is often sudden, and it takes over the entire market which sometimes leaves the other market players disoriented. During this time, such a company takes advantage by acquiring massive customer following and ultimately more profits. Understanding why a company may perform

This report aims to analyze the effect of external analysis and the various other forces of change that has an effect on the business environment of Zara. External environment is an important consideration while planning the strategy for future as well as for venturing into the international markets. Every company irrespective of the sector of operation faces a phase of stagnation in the domestic market at one point in time and there is a need to take stock of situation and reframe the strategy to move ahead. External environment comprises of many dynamic forces like political, technological, social, cultural and environmental factors. These factors form the macro environment of the company. For the purpose of this paper, Zara has been chosen

Amazon’s culture is based on employees’ competiveness, hard work and innovation. This corporate culture however brings a really stressful environment among the organization. For the past years, the company lessened the impact of a negative culture whereas the financial reports as well as the innovation were reported as the most important things. Nevertheless, organizational culture is nowadays becoming really important. It was for example seen in the Harvard Business Review when the CEO of Amazon went from one of the top ranked CEO in 2014 to the 87th position in only twelve months. One of the main reason of that is that would be that (they? Who?) are not just looking at the financial success, but also at the social responsibility criteria.

Clif bar was founded in California of 1992 and has expanded exceptionally well since then. Clif bar CEO Kevin Cleary told the Times-News that, “Our belief is that people are the core of our company,”(Goodell, 2016). With people as the main focus of the company is it easy to understand why people who work at Clif Bar absolutely love their job and what they do for themselves and the consumers. Clif offers many working life benefits to their committed and fun time employees. A few benefit include, Insurance, Health and Wellness Benefits, Financial and Retirement, Family and Parenting, Vacation and Time-off, Perks and Discounts, and finally Professional Support (Clif Bar Employee Benefits and Perks, n.d). Along with their five core values such as Sustaining Our Business, Sustaining Our Brand, Sustaining Our People, Sustaining Our Communities and finally Sustaining The Planet (SOURCE4). Overall the company 's main

Zara can be identified as one of the largest international fast-fashion organizations which is owned by the fashion group Inditex. Their first store was opened in 1975 and from that point of time, they have had an unstoppable growth throughout the years as up to now. After 42 years of operations, today Zara has been able to expand themselves with 2169 stored over 82 countries all over the world. Rather than they were a high fashion brand in the country, Zara has focused themselves as a fast fashion brand where they will change their fashions at a great pace where no one can reach them. Also, the most attractive thing is that all those latest fashion designs are introduced to the public at an affordable price. This generates

Introduction: Marriott International Inc. - Marriott International, Inc. is one of the top leading hospitality company in the world. J. Willard and Alice Marriott were the founder of the company. From past 80 years, it has always been looked under the guidance of Marriott family. The headquarter of the company is situated in Bethesda, Maryland, USA. The company revenue for fiscal year 2013 was estimated to be $13 billion dollars. The company has more than 3,900 properties, 18 brands and various franchised properties around the world.

The four building blocks of competitive advantage can be used to help a company become more profitable and stay ahead of their competition. The four factors are superior efficiency, quality, innovation, customer responsiveness. All four building blocks are important to any company. However, I believe that customer responsiveness is the most important because having loyal and happy customers can make or break any company. The four building blocks can help companies grow and become the leader in their industry over their rivals.