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Buy Nothing Day Essay

150 Words1 Page

Nowadays, the subvertising is part of culture jamming that has stretched into a whole new medias which are prints, television advertising. Also there has been an increase on the group of subvertisers such as Adbusters. With the growth of technology such as computers, mobiles phones, tablets etc, the programs (Photoshop) used to manipulate the messages of advertisement are effective and quick. This allows an opportunity for subvertisers to turn the messages against the advertising agencies. Adbusters also encourages culture jamming through competitions and campaigns. Buy Nothing Day, for example, is an international 24-hour halt to consumer spending held every November. It inspires spin-off activities around the world, such as the No Shop project

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