Cafe Sunny Case Study

1500 Words6 Pages

Evaluation of Café Sunny
Introduction
Café Sunny, which is the first social enterprise restaurant which is run by Po Leung Kok and is funded by “Enhancing Self-Reliance Through District Partnership Programme”, locate in “Tin Ching Amenity and Community, Tin Shui Wai”. Café Sunny wants to hire disabled people, low-income people and housewives who come from the community of Tin Shui Wai, and provide them with catering training so that they can learn some skill (“Sharing of service”, 2011). From my point of view, I think café Sunny doing excellent in some perspective, and there is some perspective Café Sunny has to improve. In this paper, first, I will evaluate whether Café Sunny has done well in the perspective of the social model. Then, I will …show more content…

Café Sunny has hired nine people including disabled people, low- income people and ex- mentally ill person. The Café Sunny plan to hire some community underprivileged housewives from the Tin Shui Wai Community (“Case sharing”, n.d.). I believe there are some Hong Kong citizens discriminate disable people and ex-mentally ill persons for their working ability. That is the common problem in Hong Kong society. Although the size of Café Sunny is not greater as Café De Coral, however, Café Sunny can provide opportunities for disabled people, low- income people and ex- mentally ill person so that they could learn some skills to make a living. If underprivileged people can do the best as normal people, that could encourage more and more people to found social enterprise for helping those underprivileged people. For example, when I visited Café Sunny, I discovered that there is a lot of positive comment for the Café Sunny including its customer service and the food. That could reflect that the social enterprise restaurant could do as excellent as those common restaurant, and the customer's positive comment could prove that no matter people who are disabled, low-income or ex-mentally ill, they could have excellent working performance. The above quality of Café Sunny could encourage more and more people founding social enterprise to provide more chance for disabled people, low- income people and ex- mentally ill …show more content…

For example, when I visited Café Sunny, I chat with one of the staff at Café Sunny. They said that the majority of customers who often visit Café Sunny is Tin Shui Wai community people From the staff’s words, we could know that the promotion of reputation of Café Sunny is not enough because there are too fewer people who come from other community. In the other side, that could reflect that Café Sunny level of promotion is low. Also, Café Sunny has not effectively utilized the online method to promote itself. For example, Café Sunny has not utilized an online platform such as Facebook and Youtube to promote itself. The online platform is an effective way to attract more people’s attention and promote the brand. If Café Sunny want to develop, it should pay more attention to promote its brand in the online platform so that it could be run for longer

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