Calvin Klein Case Study

organization.

• Such persons must commit to the welfare of the company emotionally.

• The team that is chosen or made to carry out the changes under a capable leadership must also be effective.

• The areas inside the team that are flawed must be identified and corrected.

• The team must be an integration of effective people from different departments. (Kotter, 1995)

Step 3: Create a Vision for Change

The vision of Calvin Klein must be able to make people understand why a change is required. The vision of the company is what makes people to follow it, work for it and change for it. Hence Calvin Klein must use it to spread the value for change. This can be done as follows

• Long sentences or too many words would spoil the theme. Hence there

Step 4: Communicate the Vision

Calvin Klein should first express the behavior which it expects from the rest of the employees in the company. It is done through

• Frequently giving a speech or include in its speech the vision for the change.

• As said before, honesty must be followed while mentioning the approval and denials of the people.

• Vision for the change that will soon be made by Calvin Klein must be applied to every aspect. In other words, Calvin Klein must be able to connect everything to that vision(Kotter, 1995).

Step 5: Remove Obstacles

Calvin Klein must be able to remove everything that acts as a barrier. The following are required for such removal.

• The leaders who are in charge of making the change must be identified or employed.

• The structure of the organization, the way it performs, their jobs and the contingency plans must all be checked and ensured in the vision.

• Proper remuneration and reward must be given to people who made contribution towards the change.

• The people who resist changing must be convinced without using force(Kotter, 1995). Step 6: Create Short-term

• Targets must be made to continue with growth that it has sprouted.

• From the model of Kaizen the need for constant improvement must be known

• The ideas that are to be included in the change must be new and challenging(Kotter, 1995).

Step 8: Anchor the Changes in Corporate Culture

In the final step the change must become a part of Calvin Klein. For that Calvin Klein must

• Include in its speech the victory and the profit gained through the change, how it happened and what innovations were to be made on it in the future.

• The nature of the change and its value should be taught to new recruits.

• The team that worked for the change and the person who lead that team must be honored and remembered very often.

• Plans must be made to entrust the change coalitions to a capable leader once the old ones retires. This ensures remembering the old leaders and also giving opportunity for young minds as well(Kotter, 1995).

SUGGESTIONS

The following four ways ensures that the company is ready for adapting a