Case Analysis Of American Express And NASA

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Comprehensive Learning Assessment 1

Bikky Maharjan
Kings College/West cliff University
Professor: Victor Abraham/ Samyukta Rupakheti

8 February, 2016


The following case analysis includes the analysis of cases ‘American Express’ and ‘NASA’. The case “NASA” talks about the shuttle program of NASA and its effect on the organizational commitment of NASA employees and the employees of the contractors who worked with the NASA. And also it talks about the factors that ATK used in its statistical models to identify “flight risk” during the shuttle program. It also talks about the factors that are likely important as well as less important for the prediction of voluntary turnover.

And with other case, “American Express”, it talks about our feelings as an American Express about having significant part of our bonus ties to customers willing to recommend the company to a friend. It also talks about the upside and the downside of the approach. Secondly, it is about the theory that seem to be most present and least present in these strategies and about the company rectifying such omissions.

Introduction to Organization Commitment:
Commitment simply means to be dedicated. So, organization commitment means dedication of employee for the organization. Organization commitment also means willingness of employee to remain the member of an organization or to contribute in the organization goal. (Nehmeh, 2009)Explains that organization commitment means the loyalty

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