Case Study: Boconcept Company

1038 Words5 Pages

BoConcept Company BoConcept is the brand name of Denmark's most global retail furniture chain with more than 260 outlets in 60 countries. Their mission is to make modern design furniture for the urban consumer oriented. They offer satisfying, coordinated and affordable design furniture and accessories for customers. They have deliberately chosen to work only with a small number of suppliers that share their high quality standards as they do. It is the good aspect for ERA. They work to develop new skills and processes and to introduce initiatives for a responsible treatment of people and the environment. They strive to develop products that have minimal environmental impact. They aim to reduce the burden on the environment in the production …show more content…

So as a competitor, Roche Bobois will be a big competitor in Netherlands, if ERA enters into Netherlands. There have three Roche Bobois shops in Netherlands currently. Actually I sent email to Bo concept and Roche Bobois but I did not receive any reply. The next plan for me is try to do a telephone interview for Bo concept and Roche Bobois Email for BOConcept Good evening, my name is KemuWang. I am a second year student in Rotterdam Hogeschool. My classmates and I have a project, relating to furniture area currently. So we are so sincere to ask you, could you please give us a chance to do a short interview? We will ask you some questions about cooperation and partners for your company, especially in Netherlands. The objective of our team is to help ERA Furniture Company enter into Netherlands market. While, ERA is very interested in cooperating with your company in Netherlands. That is why we hope to do an interview for you. ERA is located in eastern Croatia. It operates High quality furniture with a long warranty period. Emphasis on wood, its smell and color without chemicals. The goal of ERA is to minimize the environmental burden in all phases of creation, development, …show more content…

I am a second year student in Rotterdam Hogeschool. My classmates and I have a project, relating to furniture area currently. So we are so sincere to ask you, could you please give us a chance to do a short interview? We will ask you some questions about cooperation and partners for your company, especially in Netherlands. The objective of our team is to help ERA Furniture Company enter into Netherlands market. While, ERA is very interested in cooperating with your company in Netherlands. That is why we hope to do an interview for you. ERA is located in eastern Croatia. It operates High quality furniture with a long warranty period. Emphasis on wood, its smell and color without chemicals. The goal of ERA is to minimize the environmental burden in all phases of creation, development, use and recycling. I learned that your company also had various wood furniture products. And you were also focused on high quality standards and environment friendly products. Here is ERA website:

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