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Case Study: Chik-Fil-A

357 Words2 Pages

Problem Statement
Chik-Fil-A has been receiving negative reactions to their business practices and core beliefs established by religious values. Stakeholders fear the backlash could impair their financial success.

Purpose/Objective
Dan Cathy, Chairman and COO of Chik-Fil-A, created a unique culture for the privately owned chain of quick-service chicken restaurants. The company has found success by maintaining a faithful dedication its religious foundation. Changing the direction of Chik-Fil-A would contradict several aspects of what the company considers integral to its identity. Creating repeat business remains top priority. The current business procedures have achieved a loyal customer base, and superb employee satisfaction; which Chik-Fil-A

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