ipl-logo

Case Study General Motors: Packard Electric Division

775 Words4 Pages

General Motors: Packard Electric Division

Marcelo Grant Mattiussi
Southern States University
BU-502 Applied Business Research and Communication Skills
Dr. Peggy Bilbruck
August 11, 2015

Abstract

Analyzing this case study about General Motors: Packard Electric Division, I could check all the options that Mr. David Schramm was submitted to accept the use of this new product called RIM grommet, which was found as the better option to be used in the cars produced by General Motors in the year of 1992. Below you will find all the reviewed concepts that where used on the decision making of this case study, leading me to a conclusion about this case, and the good and bad point s that my conclusion might have on the choices made by Mr. David Schramm.

THE RIM CASE ANALYSIS During this case study analysis, I was able to learn that the Packard Company was acquired by, General Motors, leading to considerable change in the products offered by the company. The Packard electric division of General Motors in the 80s, where growing at a very satisfactory rate for the directors, even though the GM was struggling during the same period. David Schramm, was the director of engineers for component and cable design in the year of 1990, and was submitted by the PPR team (product, process and reliability), to decide whether it was a good or bad idea to commit to new a product called, the RIM grommet, that was going to be used in a model car

Show More
Related

  • Cummins Research Papers

    1200 Words  | 5 Pages

    In 1998 Dodge was in the works of making a new body style. 1998 was a half year so it came out with a new body style as well as a new engine. Cummins fans would soon refer to this particular model ’98.5 would be known as the Holy Grail. The Holy Grail is best described as the 12valve Cummins, with a 5 speed transmission, 4 wheel drive, with a second generation body style. The owner would have all of the perks of owning the new dodge body style, as well as all of the room, but the reliability and power of the older 12 valve engine.

    Read More

  • Federal Trade Commission Research Paper

    3169 Words  | 13 Pages

    v. FTC (Firestone Tire & Rubber Co. v. F. T. C., 481 F.2d 246 (6th Cir. 1973); Zelezny, 2011). According to this case Firestone made a claim that Wide Oval tires stop 25 percent quicker. This statement, made without reasonable evidence, was published in a nationwide magazine. Firestone based the entire ad off the sole support of one limited experiment.

    Read More

  • Jack Welch Case

    748 Words  | 3 Pages

    Jack Welch created wealth while managing GE, in the 1980s he started to notice the necessities of the company. I do not believe this job could have been done any better, Mr. Welch noticed that competition was on the rise as well as outsourcing. The wages in America started to rise and he predicted that GE would not be able to keep growing and continue making profit how he envisioned it would so he started to implement his plan. He started buying well developed business and sold off the parts of those business that would not make huge profit or were not number one or two in their specific market. 2.)

    Read More

  • Allegro Automotive Case Analysis

    1681 Words  | 7 Pages

    They worked with suppliers to re-engineer the car parts to be used on different models and thereby to reduce the complexity and cost to manufacture their cars. Furthermore, Allegro Automotive is expanding their market reach by building a manufacturing facility in the United States to take advantage of new tax laws. They are expanding into new markets by building electric cars as well as traditional fuel platforms. In order to become more responsive to changes in the industry, Allegro found it beneficial to bring the design experts and the safety testing team together.

    Read More

  • Case Study Dynacorp

    1336 Words  | 6 Pages

    Introduction A company’s success is measured by how well it is structured and organized in order to adapt to the changes in environment as well as the changes within itself such as the company’s scale, employees, product scope, etc. Having a suitable, well-structured organizational frame will not only increase the chance of being success but also prolong the company’s lifespan compared to an un-structured one. It is important to note that an organization’s structure needs to fit in with the current situation and does not necessarily required remain unchanged over time. Taking Dynacorp as an example, even though its functional structure contributed to the vast growth of the company at the start, its limitation in dealing with the changes within

    Read More

  • Essay On Early 1900s Technology

    661 Words  | 3 Pages

    All of the pieces needed to build an automobile have drastically improved in the last 100 years. First, gasoline engines have become more efficient and powerful, with much better quality. Tires have been improved so there are not as many flats. Also, the technology to build the tires has had a drastic improvement since the early 1900s. The tread on the

    Read More

  • Rolls Royce Pest Analysis

    1402 Words  | 6 Pages

    Technology factor Technology factors affect Rolls Royce in both advantage and disadvantage way. Advance support of technology allows Rolls Royce to boost its business competitive advantage. For example fuel- efficient engines, flight control in helping pilot’s training, in-flight Wi-Fi etc. This is an important factor as Roll Royce uses advance technology for daily tasks, maintenance and production. However, it is unfavorable for Roll Royce when its rivals adopt its latest or new research and development (R&D) in manufacturing engines, turbine etc.

    Read More

  • Case Study Black And Decker

    980 Words  | 4 Pages

    EXECUTIVE SUMMARY Black and Decker is a manufacturing company which produces power tools and accessories, household products, security hardware and outdoor products. B&D has a good ranking both in Europe and US, which is 19 and 7 respectively. The company has a really strong market position with their products in the “consumer” and “industrial” segment, contrarily to their inefficiency in the fastest growing segment, “tradesmen”, which their rivals are really strong at. Accordingly, company wants to increase their market share on this segment and establish recognition of their brand on the tradesmen segment.

    Read More

  • Pontiac Plant Case Summary

    1345 Words  | 6 Pages

    Although the profit margins of Pontiac Plant is low with several issues coming up everyday, it is absolutely critical for Pontiac, at this point of time, to maintain good relationship with the workers and maintain a good reputation with the United Automobile Workers of America. Investing in in plant tooling and attempting to develop a viable operation requires negligible capital investment and in turn promotes a ray of hope and communal harmony amongst the workers of the plant. Furthermore, this alternative directly addresses to the major problem of Pontiac plant i.e. all the machineries are antiqued , the overhead costs are high and the workforce does not have the zeal , enthusiasm or the motivation to work hard for the company. Considering the present challenges that Allen is facing today with respect to the Pontiac plant , this is perhaps the only solution with a minimum investment that can not only increase the communal harmony in the workplace but also increase sales of the plant which would eventually stabilize the Pontiac plant for few years. This decision by Allen would indeed boost the morale of the employees and in turn help the revival of Pontiac plant which is old and

    Read More

  • External Environment Of Ford Motor Company

    969 Words  | 4 Pages

    Looking at the impact of external environment on select companies, we’ll look at both Ford Motor and General Motor companies. The Ford Motors company approximately had 14 percent market share in the U.S. automobile industry (David, 2011). The company had recovered a lot after the impact of recession in the year 2008. The company has been investing in developing vehicles which use alternate energy sources, and is having global presence and brand reputation for its automobiles. The company has received government support during the recession period, and had to cut down thousands of jobs and adopted latest machinery for enhancing the productivity of the company.

    Read More

  • Case Study Of Motilal Oswal Company

    815 Words  | 4 Pages

    Motilal oswal securities Ltd The Motilal oswal ltd company was the parent company of the Motilal oswal securities ltd, it was the subsidiary company. Motilal Oswal Company was established by Motilal oswal and Raamdeo agarwal in 1987 and gets the membership from the BSE. It got it final certificate of registration approval in the year 2010 from the securities and exchange board of India regarding the setup and expansion of the business of mutual funds in the country. Motilal oswal securities ltd was incorporated in the year 1994 and its main business is stock broking and wealth management. Motilal Oswal Company has 99.95 % holdings previously which became 100 % holdings In Motilal securities ltd .It was one of the subsidiary company of the

    Read More

  • IBM Case Study: IBM At The Crossroads

    875 Words  | 4 Pages

    The case chosen is IBM at the Crossroads, published by McGraw Hill Education. 3 key Issues and Recommendations A rather mind capturing case, talks about the growth story of IBM. The three key issues and future challenges in IBM’s way are: • Slow Reaction to Change: The past trends followed in IBM, show that it lacks responsiveness to change in market trends and revolutions.

    Read More

  • Tata Motors Case Study

    1250 Words  | 5 Pages

    INTRODUCTION In June 2008, TATA Motors announced the acquisition of brands Jaguar and Land Rover from the car producing giant Ford Motors. The deal was valued at US$ 2.3 billion and is considered an overall success even from intercultural perspective. On the contrary, the deal was speculated to be a huge failure as the world was entering into recession in 2008 and Jaguar Land Rover (JLR) was incurring huge losses. The deal was an all cash deal with 100% acquisition of Jaguar Land Rover’s businesses.

    Read More

  • Porsche Porter's Five Forces

    2452 Words  | 10 Pages

    1.1. Positioning the company – Competition Porsche Automobile Holding SE, usually shortened just to Porsche, is a German holding company with investments in the automotive industry and has about 18,000 employees all over the world (Porsche, 2014). The main competition for Porsche’s high-end cars like the 918 Spyder or the 911 Turbo or Turbo S is arguably from Italian specialty automaker Ferrari. In similar demographics the brands appeal through traditionally vehicles to quite different personalities.

    Read More

  • Toyota Business Level Strategy Analysis

    836 Words  | 4 Pages

    However, since 2010, this longstanding quality reputation has been unabatingly shattered by increased vehicle recalls that have seen virtually every class of consumer affected (Rajasekera, 2). Recognizing that its reputation and brand is at stake, Toyota has endeavored to not only publicly apologize, but also settle a class-action law suits totaling $1.1 billion. While this strategy may look inept to many, research provide that leadership requires swift acknowledgement of mistakes and fitting solutions which is what Toyota has done. Going forward, Toyota will need to fully embrace innovation as its key strategy, especially given the fact that the current industry life cycle has overstayed its maturity, which means that most automakers will be looking to create new demand and create more innovative

    Read More

More about Case Study General Motors: Packard Electric Division

Open Document