Proctor & Gamble Author Institution Date Introduction Procter & Gamble (P&G) Company is a big player in the production and sale of various consumer goods. The corporation is the leading manufacturer of common household items in the US and operates in almost eighty countries worldwide (Reference for Business, n.d.). Moreover, the company markets its almost 300 brands throughout the world and derives over 50% of its revenue overseas. The products are classified into beverages, snacks, health care, family care, baby care, beauty care, home care, and fabric care. P&G brands that generate over “$1billion in annual revenues” include Pringles, Pampers, Olay, Iams, Wella, Folgers, Crest, and Charmin, which are snacks, diapers, skin care product, pet food, hair care product, coffee, toothpaste, and bathroom tissue, respectively (Reference for Business, n.d.).
33,000 Crore in India by 2020 in the areas of product innovation, increasing manufacturing capacity, ramping up market infrastructure, strengthening supply chain and expanding company’s agriculture programme. PepsiCo India’s diverse portfolio includes iconic brands like Pepsi, Lay’s, Kurkure, Tropicana, Gatorade and Quaker. In two decades, the company has been able to organically grow eight brands that generate Rs. 1000 crores or more in estimated annual retails sales and are household names, trusted across the
Amul's longest running advertisement campaign has also found a place in the Guinness Book of World Records. • High Market Coverage Amul is not only spread in India but also exists in foreign markets like USA, UK, China, Singapore, Bangladesh and other Asian countries. Amul enjoys 85 percent share in butter market. • Builds upon customer values and traditions Amul has understood that Indian values and traditions should be the top priority in marketing the product and hence it mainly focusses on adding culture to the product. • Largest chain of distributers and retailers in India Amul is known to be the largest FMCG in India.
The company has many products as food, beverages, personal care, and cleaning. At same time Unilever is regarded as one of the oldest multinational corporations and the products that its sell them are available in almost 190 countries. So according to with the statistics, the company has multiple business strategies to achieve maximum profitability. To accomplish this profitability, they focus on the customer need by dealing with products that they are for the first needs as Lipton, Dove, Axe, Domestos, Magnum, Vaseline and many others. All those brands are meant to comply with the customer needs.
It was also supported by its huge distribution network and used to sell its products across India. • ITC Limited is an Indian company which was founded in 1910 with its head office located in Kolkata. It is present in different verticals like Fast Moving Consumer Goods (FMCG), Paperboards, Hotels & Packaging, and Information Technology & Agri Business and is top producer of cigarette. • Nestle is Switzerland based company that tops the list of FMCG companies of India based on net sales. Nestle deals in Food, dairy products and Coffee that has huge demand in India.
Part 1 Product Description Nestle is the world's heading nourishment maker and the business sector pioneer in both coffee and mineral water, delivers a wind scope of products including arranged dishes and cooking supports, milk-based products, cereals, instant coffee, pharmaceuticals and baby foods. Nestle is an openly possessed organization, with subsidiaries over the world. It site addresses in 104 nations. It is additionally the world biggest sustenance and refreshment organization with $71 billion in yearly deals and very nearly 230,000 representatives around the globe. It advertises nearly 8000 brands that incorporate instant coffee, its products are sold in every nation on the planet, incorporating in North Korea.
Strategic Report Kerry Group As of 25.10.2016 Vision Statement Kerry Group with the employee strength of 23000, 800 scientists, 132 manufacturing locations, operations spread in 24 countries and sales in over 140 countries aims to be the world leader in food, beverage and pharmaceutical industry. We are committed to the communities in which we serve and fulfil our responsibility of business by maintaining the highest standards of social and ethical behaviour while benefiting all the stakeholders associated with us. Mission Statement Kerry groups mission is to be the pioneers Food, Beverage and pharmaceutical industry. With the advancement of science and technology the company is determined to manufacture innovative products so that it
They are globally recognized as one of the finest hospitality companies with 112 hotels in 55 locations across India and 16 international hotels in the Maldives, Malaysia, Australia, UK, USA, Bhutan, Sri Lanka, Africa and the Middle East. Being a Tata Group company, it also follows the Tata Business Excellence Model. IHCL’s stand on CSR They have been associated with United Nations Global Compact since 2001 and believe in society and environment as an integral stakeholder in their business along with their shareholders, customers and vendors. Their CSR theme, “Building Sustainable Livelihoods” is one of the UN’s Millennium Development Goals. All of their initiatives in CSR activities are focused around their key strengths in food production, kitchen management, housekeeping and spas.
In the year 1945, Tata entered into tea business by the name of Tata Tea, which was called as Tata Finlay earlier. Tata also entered into exports as Tata Exports, which is the most successful and the largest export house in India. During the entire business in India, Tata has been into a variety of business and of late it has been investing heavily in its steel business. It has performed well in the Indian market during its 100 years of operation in India (Tata Steel,
Shri Lakshmi Agro Foods Private Limited is one of the leading consumer food product companies in India, magnificently over 75 years of business expertise. With the most trustworthy brand name ‘Udhaiyam’. They are manufacturer and marketer of exalted household food products. It's farm-fresh agro food business especially in pulses. Shri Lakshmi Agro Foods has rapidly grown up and has made impressive annual turn-over by exceeding 40 million US dollars.