Mr Price Research Paper
[Research Task]
[Ayesha Choonara S51876]
[Brainline]
[Ayesha Choonara] | [Business Studies] | [Final submission Date1/08/2016]
Table of Contents
Introduction2
Glossary4
Analysis5
Conclusion10
Appendix11
Resources 12
Introduction
Mr. Price started in Durban in an old Baumann's Biscuit warehouse in 1987. Mr. Price's main aim is to bring fashion at affordable prices, Mr. Price is a company dedicated to bringing in fashion in not only being affordable but fashionable and with outstanding quality. Mr. Price has the highest number in cash sales with a cash sale rate of 80%.
Mr. Price has one mission and that is to be a top performing international retailer. Their purpose is to insure that they add value and worth to their consumers' and partners lives. While they care for the communities and environments in which the company operates in.
There are three values that Mr. Price firmly believes in Passion, Value, and a Partnership.
Mr. Price believes that passion means normal people can do extraordinary things. Mr. Price's engine runs on passion and that passion comes from the people and associates that have a positive attitude and that they believe work is fun.
The heart of the Mr. Price is value. Mr. Price success has been built on the ability to add value to their consumers' lives. They believe it's more than
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