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Case Study: Multinational Corporation (MNC)

758 Words4 Pages

Multinational Corporation (MNC) is a company engaged in the production and selling of goods or services that are more than one country. There is Generally a form of a holding company in a country with Several subsidiaries in other countries, roomates Generally includes trading or manufacturing activities. One example MNC (Multinational Corporation) is the LG Group originating from South Korea, the company was originally established in 1958 as Goldstar, and when it was led into the digital age are advanced because of the expertise in manufacturing technology obtained by many home applicances such as producing radios, TVs, refrigerators, washing machines, and air conditioners. LG is the second Reviews largest producer of television and third Reviews largest producer of mobile phones. The LG Group was a merger of two Korean companies Lucky and Goldstar, which stands for LG obtained. In 1995, GoldStar changed its name to LG Electronics. LG Electronics was founded by Yong Nam as the CEO of LG Electronics itself. Innovation and pioneering spirit LG initiate steps for producing a series of electronic products and telecommunication products in Korea. Center of LG Electronics is in the LG Twin Towers in Seoul, South Korea. MNC has about 149 branches worldwide that manufacture various kinds of electronic gadgets from home appliances to telecommunications equipment. LG is a global leader and technology innovator in consumer electronics, mobile communications and home appliances,

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