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Case Study Of Doe Deere's Lime Crime

416 Words2 Pages

Today's cosmetic market is dominated by large corporations that produce the same type of products. Doe Deere's Lime Crime makeup line is a smaller startup that is in head to head competition with the bigger makeup companies and winning on her own terms. Deere is winning over a new league of fans and followers because they are inspired by her background and her beginnings. Deere is one woman that quickly achieved success by following her dream and living life on her own terms. She did not accept the conventional beauty standards and set her own standards of beauty and achieving success.

Doe Deere's Guide To Achieving Success
Doe Deere believes that success is achieved by finding that quality that is special within yourself. Of course, it's

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